Job Description
Ready to turn data into client growth and learn fast while you do it? As our Digital Sales Coordinator, you'll plan, launch, and optimize multi-channel campaigns, translate performance into clear next steps, and build trusted relationships with local advertisers. You'll collaborate daily with Sales, Operations, and leadership to hit goals, renew business, and keep leveling up your creative and analytical skills. Why you'll love it here People-first, family-owned culture with deep community roots Real career momentum: eleven operating properties and 70% of managers promoted from within Hands-on training, mentorship, and exposure to digital & broadcast La Crosse perks: restaurants, riverfront, trails, and a vibrant community to enjoy after work What you'll do Launch and optimize campaigns across paid social, search, display/video, and email to drive client outcomes Traffic, QA, and manage pacing/budgets so campaigns deliver on time and on target Help build media plans, proposals, and forecasts aligned to client objectives Report on KPIs, turn insights into action, and present results to clients and teams Create and adapt ad copy and light creative with Adobe Illustrator to brand standards Maintain social calendars and support day-to-day community management What you'll bring Must-haves: 1-3 years in digital marketing/media or sales support (agency or in-house; internships count), or equivalent skills Comfortable with analytics and turning numbers into clear recommendations Working knowledge of Meta Ads Manager, Google Ads, GA4, and basic creative tools (Adobe Suite) Organized, reliable, and great at follow-through in a fast, deadline-driven environment Strong, friendly communicator who builds trust with clients and collaborates well Nice to have: Graphic design and/or basic video editing WordPress, Mailchimp (or similar), Asana (or other project tools) Exposure to programmatic, OTT/CTV, local media, or e-commerce Certifications (Google Ads, Meta Blueprint) How we'll measure success (6-12 months): On-time launches, accurate pacing, and budget adherence Clear, insight-driven reporting that improves KPIs Positive client feedback and contribution to renewals/upsells Documented process improvements that help the team move faster Work location In-market role based in La Crosse, WI Compensation & benefits Pay range: commensurate with experience Benefits: medical/dental/vision, 401(k), PTO, sick leave, YMCA discount Growth: professional development and extensive training with talented colleagues Our Client is proud to be an equal opportunity employer. They celebrate and support diversity and are committed to creating an inclusive environment for their employees and communities.