Incredible Marketing Inc

Job Description Job Description Meta Ads Specialist WHO WE ARE We are a full service Interactive Agency, based out of our Southern California headquarters. We are a passionate team of entrepreneurs in a medium-sized established digital agency. We work for clients all over the world, and we have an expanding team of people who share the IM dream. We are looking for an experienced Paid Ads Specialist to join us on the journey. We do Custom Website Development, Design, SEO, Mobile, Content Marketing, etc. Check our site for more details Purpose of the Social Ads Specialist is to lead or assist in the creation and management of Facebook, Instagram, LinkedIn, Pinterest, TikTok and YouTube ads that maximize the online presence of businesses. Collaborate with Account Management and Strategists on campaign strategy and value communication. WHO YOU ARE The ideal candidate will be highly motivated to increase revenue and have a history of strong ROI working in Meta Business Manager and other social platforms. As a Social Ads Specialist, you'll implement, optimize and report on digital marketing strategies for our clients. Responsibilities Meta Ads certified Meta Ads Expert Create and run Meta ads campaigns from start to finish. Create and launch full ad sets with differing objectives and goals. Advanced knowledge in generating pixels, run pixel tests, implementing UTM codes, and tracking performance Creative copywriter + editor Execute tests, collect and analyze data, and insights in order to achieve maximum ROI in social ad campaigns Work with our team to optimize copy and landing pages for better campaign conversions Ability to manage multiple projects at the same time Knowledge of trends on marketing channels and technologies, including paid search (Google AdWords), retargeting and paid social media advertising (Meta, Twitter, LinkedIn, Pinterest, and TikTok in near future) Excellent communicator and creative thinker Client communication and reporting on campaigns Communication with leadership on campaigns Management of budget for all social ads Complete all boosted content assignments as given by the team Management of the company's business manager and getting clients into BM Experience, enthusiasm for our industry (Aesthetic Medicine) Enthusiasm for paid ads and drive for continued growth Requirements Meta Lead Ads (REQUIRED) Meta Conversion Ads (REQUIRED) Meta pixel mastery (REQUIRED) Meta UTM code implementation (REQUIRED) Google AdWords: 1 year (Preferred) Creation of designs for ads (CANVA or ADOBE) SEM: 1 year (Preferred) PPC: 1 year (Preferred) The most important factor is your willingness to join a great team, fit in with others and think creatively. Our clients come to us seeking solutions, and we deliver high-quality services. COMPENSATION & PERKS Starting Pay: $50-58k/year, depending on experience Job Type: Full-time (32 hours per week), Salary Schedule to be determined post hire, but flexibility is a requirement Location: This position is primarily remote Medical/Dental/Vision 401k Unlimited PTO Wellness Reimbursement