Job Description Job Description Description As the Senior Manager of SEO & AI Discovery, you will own how the brand is discovered - across traditional search engines, AI-powered answer engines (like ChatGPT, Perplexity, and Google AI Overviews), and generative AI platforms. You will set the organic visibility strategy and bring it to life, from technical SEO foundations to the emerging discipline of optimizing content for how AI systems retrieve, synthesize, and cite information. This is a strategic and hands-on position for someone who is equally comfortable running a technical audit and building a forward-looking point of view on evolving channels - with direct impact on scalable customer acquisition and revenue growth. The ideal candidate will play a key role in shaping how the brand shows up - whether that's ranking on page one of Google, being cited as a source in an AI-generated answers, or appearing in a chatbot's recommendation - and will contribute to the company's continued growth by maximizing the reach and impact of organic and AI-driven discovery. THE ROLE (what you are accountable for): Develop and execute an integrated SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) strategy aligned with business and marketing goals. Own organic search performance: keyword strategy, technical SEO audits, site architecture, page experience, and content optimization. Build and lead the company's approach to AEO/GEO - optimizing content structure, schema markup, and citation-worthy formatting to increase visibility and accurate representation in AI Overviews, LLM chat responses, and answer engines. Monitor how the brand appears (or fails to appear) across AI search surfaces (ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews) and develop tactics to improve share of voice. Partner with engineering teams to implement technical recommendations, including structured data, crawlability, product schema, site speed, and semantic markup. Serve as the internal authority on organic and AI-driven search, educating stakeholders, managing agencies and contractors, and translating industry shifts into clear roadmap recommendations Define, report on, and track KPIs across organic traffic, rankings, citation frequency in AI answers, referral traffic from AI platforms, and conversion impact. Manage relationships with SEO/GEO tools and vendors (e.g., Ahrefs, SEMrush, Screaming Frog, and emerging AEO/GEO monitoring platforms). YOU ARE: You bring a strong combination of analytical thinking and strategic curiosity about where search is headed. You are meticulous about technical detail while staying focused on the bigger picture of how people - and increasingly, AI systems - find and evaluate information. You are comfortable operating in a fast-paced environment, take ownership of your work, and approach an evolving channel with both rigor and experimentation. REQUIRED MINIMUM EXPERIENCE 5+ years of SEO experience, including technical, on-page, and content strategy. Demonstrated experience or a strong point of view on AEO/GEO - optimizing for AI-driven search and answer engines. Deep understanding of how LLMs retrieve, rank, and cite content (RAG, embeddings, and the role of structured data in machine readability). Proficiency with SEO tools (Ahrefs, SEMrush, Google Search Console, Screaming Frog) and analytics platforms (GA4, Looker Studio). Familiarity with schema markup, technical site audits, and Core Web Vitals. Strong analytical skills - comfortable pulling and interpreting data to build a narrative and justify strategy. ADDITIONAL EXPERIENCE: Experience running structured experiments to test AI citation or visibility changes. Familiarity with prompt engineering or LLM behavior from a builder's perspective. Background in content strategy or editorial work. Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience. ADDITIONAL ROLE INFORMATION Compensation: The anticipated base salary range for this role is $110,000 - $140,000. This is a full-time, exempt position. This range represents the low and high ends of the expected base salary range for this role based on the applicable location. True Religion reasonably expects to pay within this range in compliance with all applicable federal, state, and local laws. Actual compensation will be determined based on factors including relevant experience, skills, knowledge, and internal equity. Perks : We offer a mix of benefits and perks to support our employees at work and beyond, including health benefits, a 401(k) with employer match, merchandise discounts, commuter benefits, wellness & employee assistance programs, and more. Work Model: This role is based in El Segundo, CA, and follows a hybrid work model, with an expectation of in-office presence on designated days to support collaboration and business needs. Employment Eligibility: Employment with True Religion is contingent upon meeting applicable employment eligibility requirements.
11/11/2026
Full time
Job Description Job Description Description As the Senior Manager of SEO & AI Discovery, you will own how the brand is discovered - across traditional search engines, AI-powered answer engines (like ChatGPT, Perplexity, and Google AI Overviews), and generative AI platforms. You will set the organic visibility strategy and bring it to life, from technical SEO foundations to the emerging discipline of optimizing content for how AI systems retrieve, synthesize, and cite information. This is a strategic and hands-on position for someone who is equally comfortable running a technical audit and building a forward-looking point of view on evolving channels - with direct impact on scalable customer acquisition and revenue growth. The ideal candidate will play a key role in shaping how the brand shows up - whether that's ranking on page one of Google, being cited as a source in an AI-generated answers, or appearing in a chatbot's recommendation - and will contribute to the company's continued growth by maximizing the reach and impact of organic and AI-driven discovery. THE ROLE (what you are accountable for): Develop and execute an integrated SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO) strategy aligned with business and marketing goals. Own organic search performance: keyword strategy, technical SEO audits, site architecture, page experience, and content optimization. Build and lead the company's approach to AEO/GEO - optimizing content structure, schema markup, and citation-worthy formatting to increase visibility and accurate representation in AI Overviews, LLM chat responses, and answer engines. Monitor how the brand appears (or fails to appear) across AI search surfaces (ChatGPT, Perplexity, Gemini, Copilot, Google AI Overviews) and develop tactics to improve share of voice. Partner with engineering teams to implement technical recommendations, including structured data, crawlability, product schema, site speed, and semantic markup. Serve as the internal authority on organic and AI-driven search, educating stakeholders, managing agencies and contractors, and translating industry shifts into clear roadmap recommendations Define, report on, and track KPIs across organic traffic, rankings, citation frequency in AI answers, referral traffic from AI platforms, and conversion impact. Manage relationships with SEO/GEO tools and vendors (e.g., Ahrefs, SEMrush, Screaming Frog, and emerging AEO/GEO monitoring platforms). YOU ARE: You bring a strong combination of analytical thinking and strategic curiosity about where search is headed. You are meticulous about technical detail while staying focused on the bigger picture of how people - and increasingly, AI systems - find and evaluate information. You are comfortable operating in a fast-paced environment, take ownership of your work, and approach an evolving channel with both rigor and experimentation. REQUIRED MINIMUM EXPERIENCE 5+ years of SEO experience, including technical, on-page, and content strategy. Demonstrated experience or a strong point of view on AEO/GEO - optimizing for AI-driven search and answer engines. Deep understanding of how LLMs retrieve, rank, and cite content (RAG, embeddings, and the role of structured data in machine readability). Proficiency with SEO tools (Ahrefs, SEMrush, Google Search Console, Screaming Frog) and analytics platforms (GA4, Looker Studio). Familiarity with schema markup, technical site audits, and Core Web Vitals. Strong analytical skills - comfortable pulling and interpreting data to build a narrative and justify strategy. ADDITIONAL EXPERIENCE: Experience running structured experiments to test AI citation or visibility changes. Familiarity with prompt engineering or LLM behavior from a builder's perspective. Background in content strategy or editorial work. Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience. ADDITIONAL ROLE INFORMATION Compensation: The anticipated base salary range for this role is $110,000 - $140,000. This is a full-time, exempt position. This range represents the low and high ends of the expected base salary range for this role based on the applicable location. True Religion reasonably expects to pay within this range in compliance with all applicable federal, state, and local laws. Actual compensation will be determined based on factors including relevant experience, skills, knowledge, and internal equity. Perks : We offer a mix of benefits and perks to support our employees at work and beyond, including health benefits, a 401(k) with employer match, merchandise discounts, commuter benefits, wellness & employee assistance programs, and more. Work Model: This role is based in El Segundo, CA, and follows a hybrid work model, with an expectation of in-office presence on designated days to support collaboration and business needs. Employment Eligibility: Employment with True Religion is contingent upon meeting applicable employment eligibility requirements.
Napa Valley Wine Train, a Noble House Experience
Napa, California
Job Description Job Description Description: WE ARE Work in Paradise! Join the team of the Napa Valley Wine Train. This historic, luxury, and iconic experience has been a staple in Napa's Wine Country for over 30 years. OUR CULTURE Individual Distinction, Collective Soul At Noble House Hotels & Resorts , we emphasize location, distinction, and soul. Our properties are not "one-size-fits-all," and neither are our team members. What makes us unique is our people. We are individuals united by a shared passion for hospitality. We let our personalities shine, celebrate one another's strengths, and make work fun. On the Napa Valley Wine Train , adventure is always on the menu-whether it's our legendary excursions, seasonal experiences, or private events, there's always something new to discover. A Day in the Life: As Director of E-Commerce, you will serve as the primary day-to-day owner of eCommerce vendor relationships, including website development, SEO/GEO, paid search, paid social, analytics, and other digital marketing partners. Ensure all vendors operate as an integrated team aligned with Napa Valley Wine Train's revenue, conversion, and direct-booking objectives. Own the performance and continuous improvement of the WordPress website and booking journey, directing website development partners on technical execution while personally managing content, merchandising, conversion priorities, and quality assurance as appropriate. Lead organic search strategy using Google Search Console as the primary source of truth: indexing, query and page performance, technical issues, and recovery from algorithm or site changes. Own Google Things to Do and other booking feeds like Apple Maps and Bing Places, ensuring direct booking links are live, accurate, and prioritized. Partner with DIR of Retail on the online wine shop and Wine Club on the eCommerce platform: catalog, merchandising, pricing, promotions, checkout, and payment processing. Own GA4, Google Tag Manager, and conversion tracking across the site, booking engine, and ad platforms. Requirements: Required qualifications 6+ years of experience in eCommerce, digital marketing, or growth marketing, including at least 3 years of direct revenue ownership for a transactional website or direct-booking platform. Expert-level WordPress proficiency , including page development, theme and plugin management, website performance optimization, and working knowledge of HTML, CSS, and basic PHP to independently troubleshoot and resolve common technical issues. Expert-level Google Search Console proficiency , including diagnosing indexing and crawl issues, analyzing search query and page-level performance, and developing and executing strategies to recover organic traffic declines. Proven experience managing multiple digital marketing agencies and technical vendors , with the analytical ability to independently audit performance, identify gaps, hold partners accountable to contractual commitments, and translate vendor activities into measurable business and revenue growth. Expert-level Google Ads experience , including hands-on campaign development and management, bidding strategies, audience and keyword targeting, and Performance Max campaigns, with a demonstrated track record of driving profitable non-brand acquisition. Advanced knowledge of GA4 and Google Tag Manager , including event and conversion tracking implementation, measurement strategy, and cross-domain tracking integrations with third-party booking engines. Deep technical SEO expertise , including website architecture, internal linking strategies, structured data, page speed optimization, and website migrations. Demonstrated success in conversion rate optimization (CRO) , with measurable results driven by structured testing, analytics, and data-informed decision-making. Strong financial and vendor management capabilities , including budget oversight, agency performance management, and the ability to communicate marketing performance, business impact, and strategic recommendations to senior leadership. Preferred Qualifications Experience in tours, attractions, experiences, hospitality, or travel eCommerce, particularly businesses with timed-entry, reservation-based, or capacity-constrained inventory. Experience managing and optimizing Google Things to Do, Reserve with Google, and similar booking and distribution feeds. Experience optimizing digital merchandising, visibility, and conversion across third-party travel, tourism, and experience marketplaces, including providing data-driven recommendations to support sales and distribution strategies. Familiarity with Generative Engine Optimization (GEO), including structuring website content and data to improve brand visibility, recommendations, and citations across AI-powered search and discovery platforms. Experience with online reservation, ticketing, and booking platforms, including integrations with analytics, advertising, and marketing technology platforms. Experience managing additional paid media channels, including Meta Ads, Microsoft Ads, and programmatic or connected TV campaigns targeting destination and travel audiences. Experience with Looker Studio, BigQuery, or comparable business intelligence tools to develop dashboards, automate reporting, and enable self-service performance analysis. Current Google Ads and Google Analytics 4 certifications. Offer & Benefits In return, our full-time team members are offered affordable benefits for medical, dental, vision, etc. 10 days of accrued PTO annually, matching 401K, Holiday pay, associate birthday pay and the opportunity to work in paradise as a part of a great team in a place where you can be proud. We offer a flexible schedule to fit our mutual needs; please expect some weekend and evening availability for various business needs. If you enjoy being a part of a team providing an excellent experience for guests and meeting new people, we invite you to apply and become our Director of E-Commerce on the fun Napa Valley Wine Train team. At Napa Valley Wine Train, we take pride in supporting our initiatives towards Diversity, Equity, Inclusion and Accessibility. We have established a hotel committee to bring together a variety of thoughts, perspectives, and expressions - and we would love for you to share yours with the team! Noble House Hotels & Resorts are proud to encourage and support an environment where everyone can be a successful team member (come as they are) as their true authentic self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team (rooted in family) and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities and job performance. Notice of AI Use in Job Application Review As part of our commitment in creating a fair, efficient, and consistent hiring process we may use artificial intelligence (AI) to help our recruiting teams organize, summarize, and analyze information provided by candidates, including resumes, application responses, and other materials submitted during the application process.AI may be used to identify patterns, highlight relevant skills, and experience, and assist in comparing a candidate's qualifications with the requirement of a specific role. These tools are to improve efficiency and consistency while supporting more informed hiring decisions, which will ultimately be made by the hiring team.
11/08/2026
Full time
Job Description Job Description Description: WE ARE Work in Paradise! Join the team of the Napa Valley Wine Train. This historic, luxury, and iconic experience has been a staple in Napa's Wine Country for over 30 years. OUR CULTURE Individual Distinction, Collective Soul At Noble House Hotels & Resorts , we emphasize location, distinction, and soul. Our properties are not "one-size-fits-all," and neither are our team members. What makes us unique is our people. We are individuals united by a shared passion for hospitality. We let our personalities shine, celebrate one another's strengths, and make work fun. On the Napa Valley Wine Train , adventure is always on the menu-whether it's our legendary excursions, seasonal experiences, or private events, there's always something new to discover. A Day in the Life: As Director of E-Commerce, you will serve as the primary day-to-day owner of eCommerce vendor relationships, including website development, SEO/GEO, paid search, paid social, analytics, and other digital marketing partners. Ensure all vendors operate as an integrated team aligned with Napa Valley Wine Train's revenue, conversion, and direct-booking objectives. Own the performance and continuous improvement of the WordPress website and booking journey, directing website development partners on technical execution while personally managing content, merchandising, conversion priorities, and quality assurance as appropriate. Lead organic search strategy using Google Search Console as the primary source of truth: indexing, query and page performance, technical issues, and recovery from algorithm or site changes. Own Google Things to Do and other booking feeds like Apple Maps and Bing Places, ensuring direct booking links are live, accurate, and prioritized. Partner with DIR of Retail on the online wine shop and Wine Club on the eCommerce platform: catalog, merchandising, pricing, promotions, checkout, and payment processing. Own GA4, Google Tag Manager, and conversion tracking across the site, booking engine, and ad platforms. Requirements: Required qualifications 6+ years of experience in eCommerce, digital marketing, or growth marketing, including at least 3 years of direct revenue ownership for a transactional website or direct-booking platform. Expert-level WordPress proficiency , including page development, theme and plugin management, website performance optimization, and working knowledge of HTML, CSS, and basic PHP to independently troubleshoot and resolve common technical issues. Expert-level Google Search Console proficiency , including diagnosing indexing and crawl issues, analyzing search query and page-level performance, and developing and executing strategies to recover organic traffic declines. Proven experience managing multiple digital marketing agencies and technical vendors , with the analytical ability to independently audit performance, identify gaps, hold partners accountable to contractual commitments, and translate vendor activities into measurable business and revenue growth. Expert-level Google Ads experience , including hands-on campaign development and management, bidding strategies, audience and keyword targeting, and Performance Max campaigns, with a demonstrated track record of driving profitable non-brand acquisition. Advanced knowledge of GA4 and Google Tag Manager , including event and conversion tracking implementation, measurement strategy, and cross-domain tracking integrations with third-party booking engines. Deep technical SEO expertise , including website architecture, internal linking strategies, structured data, page speed optimization, and website migrations. Demonstrated success in conversion rate optimization (CRO) , with measurable results driven by structured testing, analytics, and data-informed decision-making. Strong financial and vendor management capabilities , including budget oversight, agency performance management, and the ability to communicate marketing performance, business impact, and strategic recommendations to senior leadership. Preferred Qualifications Experience in tours, attractions, experiences, hospitality, or travel eCommerce, particularly businesses with timed-entry, reservation-based, or capacity-constrained inventory. Experience managing and optimizing Google Things to Do, Reserve with Google, and similar booking and distribution feeds. Experience optimizing digital merchandising, visibility, and conversion across third-party travel, tourism, and experience marketplaces, including providing data-driven recommendations to support sales and distribution strategies. Familiarity with Generative Engine Optimization (GEO), including structuring website content and data to improve brand visibility, recommendations, and citations across AI-powered search and discovery platforms. Experience with online reservation, ticketing, and booking platforms, including integrations with analytics, advertising, and marketing technology platforms. Experience managing additional paid media channels, including Meta Ads, Microsoft Ads, and programmatic or connected TV campaigns targeting destination and travel audiences. Experience with Looker Studio, BigQuery, or comparable business intelligence tools to develop dashboards, automate reporting, and enable self-service performance analysis. Current Google Ads and Google Analytics 4 certifications. Offer & Benefits In return, our full-time team members are offered affordable benefits for medical, dental, vision, etc. 10 days of accrued PTO annually, matching 401K, Holiday pay, associate birthday pay and the opportunity to work in paradise as a part of a great team in a place where you can be proud. We offer a flexible schedule to fit our mutual needs; please expect some weekend and evening availability for various business needs. If you enjoy being a part of a team providing an excellent experience for guests and meeting new people, we invite you to apply and become our Director of E-Commerce on the fun Napa Valley Wine Train team. At Napa Valley Wine Train, we take pride in supporting our initiatives towards Diversity, Equity, Inclusion and Accessibility. We have established a hotel committee to bring together a variety of thoughts, perspectives, and expressions - and we would love for you to share yours with the team! Noble House Hotels & Resorts are proud to encourage and support an environment where everyone can be a successful team member (come as they are) as their true authentic self. We are an equal opportunity workplace and employer that does not discriminate based on race, color, disability, gender/sex, sexual orientation, religion, national origin, age, veteran status, or any other protected status. We are committed to building a team (rooted in family) and a workplace where we are all able to be successful based solely on our individual qualifications, experience, abilities and job performance. Notice of AI Use in Job Application Review As part of our commitment in creating a fair, efficient, and consistent hiring process we may use artificial intelligence (AI) to help our recruiting teams organize, summarize, and analyze information provided by candidates, including resumes, application responses, and other materials submitted during the application process.AI may be used to identify patterns, highlight relevant skills, and experience, and assist in comparing a candidate's qualifications with the requirement of a specific role. These tools are to improve efficiency and consistency while supporting more informed hiring decisions, which will ultimately be made by the hiring team.
Job Description Job Description Senior Paid Search Analyst / Digital Marketing Manager The Senior Paid Search Analyst / Digital Marketing Manager is responsible for managing all paid activities across Google Ads, Microsoft Ads, and Facebook Advertising. This includes strategy creation and implementation, troubleshooting account issues, and occasional attendance at client meetings. Key Responsibilities Execute tests, collect and analyze data, and identify trends and insights in order to achieve maximum ROI in paid search campaigns. Track, report, and analyze website analytics and SEM and social media advertising initiatives and campaigns. Managing campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies. Optimize ad copy and landing pages for search engine marketing. Perform ongoing maintenance on accounts in the form of ad creation, keyword discovery, and new campaign strategy Support account management and client requests. Report on account results to account management and clients Train on new trends and strategies with other media managers. Keep tabs on the current landscape of SEM and SMM Qualifications 4-6 years of experience managing SEM campaigns across Google Ads and Microsoft Ads. 2-3 years of experience managing Facebook Advertising campaigns Must have current Google Ads certification. Must have current Microsoft Ads certification. Must have Google Analytics certification. Proven track record of successful SEM management (references required). Solid understanding of performance marketing, conversion, and online customer acquisition. Experience with A/B and multivariate experiments. CSS/JavaScript Experience Strong time management skills Up-to-date with the latest trends and best practices in SEO and SEM. Why Dealer Teamwork? Competitive salary and benefits package Flexible working hours and paid time off We offer the best of both worlds in working environments - you have the choice to work from the comfort of your own home, or take advantage of our open office in Eden Prairie, Minnesota which overlooks a lake with walking/running paths, includes access to a workout facility, sit/stand desks and dual monitors, a full kitchen, ping pong table, pickleball court, massage chairs, and more! We are not considering remote applications from California, Colorado, and New York. We strongly encourage and support all team members in investing in their professional development by participating in regular training sessions, certifications, and other learning opportunities You'll have the opportunity to work with technologies from leading companies such as Google, Facebook, and Microsoft while solving complex, thought-provoking digital marketing problems Dealer Teamwork is an equal opportunity employer and a welcoming work environment for people of diverse communities. About Dealer Teamwork Our leading automotive digital marketing company provides first-class solutions to help dealerships create a significant competitive advantage by increasing leads and sales opportunities through our software-as-a-service application. We built the automotive industry's first MPOP , a patented Merchandising, Personalization, and Optimization Platform that enables dealers and their dedicated account teams to automate much of the manual effort that would otherwise be required to create, publish, and manage highly merchandised offers across dealer websites and digital campaigns. In addition, our MPOP Analytics reporting platform consolidates KPIs from a dealership website and digital marketing channels into one location, presenting high-level performance metrics on the omnichannel level and allowing for deep dives into metrics for detailed analysis. Dealer Teamwork is an equal opportunity employer and a welcoming work environment for people of diverse communities.
11/07/2026
Full time
Job Description Job Description Senior Paid Search Analyst / Digital Marketing Manager The Senior Paid Search Analyst / Digital Marketing Manager is responsible for managing all paid activities across Google Ads, Microsoft Ads, and Facebook Advertising. This includes strategy creation and implementation, troubleshooting account issues, and occasional attendance at client meetings. Key Responsibilities Execute tests, collect and analyze data, and identify trends and insights in order to achieve maximum ROI in paid search campaigns. Track, report, and analyze website analytics and SEM and social media advertising initiatives and campaigns. Managing campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies. Optimize ad copy and landing pages for search engine marketing. Perform ongoing maintenance on accounts in the form of ad creation, keyword discovery, and new campaign strategy Support account management and client requests. Report on account results to account management and clients Train on new trends and strategies with other media managers. Keep tabs on the current landscape of SEM and SMM Qualifications 4-6 years of experience managing SEM campaigns across Google Ads and Microsoft Ads. 2-3 years of experience managing Facebook Advertising campaigns Must have current Google Ads certification. Must have current Microsoft Ads certification. Must have Google Analytics certification. Proven track record of successful SEM management (references required). Solid understanding of performance marketing, conversion, and online customer acquisition. Experience with A/B and multivariate experiments. CSS/JavaScript Experience Strong time management skills Up-to-date with the latest trends and best practices in SEO and SEM. Why Dealer Teamwork? Competitive salary and benefits package Flexible working hours and paid time off We offer the best of both worlds in working environments - you have the choice to work from the comfort of your own home, or take advantage of our open office in Eden Prairie, Minnesota which overlooks a lake with walking/running paths, includes access to a workout facility, sit/stand desks and dual monitors, a full kitchen, ping pong table, pickleball court, massage chairs, and more! We are not considering remote applications from California, Colorado, and New York. We strongly encourage and support all team members in investing in their professional development by participating in regular training sessions, certifications, and other learning opportunities You'll have the opportunity to work with technologies from leading companies such as Google, Facebook, and Microsoft while solving complex, thought-provoking digital marketing problems Dealer Teamwork is an equal opportunity employer and a welcoming work environment for people of diverse communities. About Dealer Teamwork Our leading automotive digital marketing company provides first-class solutions to help dealerships create a significant competitive advantage by increasing leads and sales opportunities through our software-as-a-service application. We built the automotive industry's first MPOP , a patented Merchandising, Personalization, and Optimization Platform that enables dealers and their dedicated account teams to automate much of the manual effort that would otherwise be required to create, publish, and manage highly merchandised offers across dealer websites and digital campaigns. In addition, our MPOP Analytics reporting platform consolidates KPIs from a dealership website and digital marketing channels into one location, presenting high-level performance metrics on the omnichannel level and allowing for deep dives into metrics for detailed analysis. Dealer Teamwork is an equal opportunity employer and a welcoming work environment for people of diverse communities.
Trend Capital Holdings, Inc.
Vancouver, Washington
Job Description Job Description ABOUT THIS JOB We're looking for an experienced, hands-on SEO professional to own organic growth across our financial services and insurance websites-from technical performance and content strategy to brand authority, conversion optimization, and revenue. Ideally, you bring 5+ years of SEO experience with measurable results, strong technical skills, and a practical understanding of Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and the evolving role of AI in search and discovery. Your mission is to attract qualified visitors, build trust in our brands, and turn that traffic into leads, sales, and revenue. You should be comfortable setting the strategy, implementing improvements yourself, measuring results, and adjusting priorities based on business impact. This role offers the opportunity to build and lead an SEO and organic growth department as results and business needs justify expansion. We're looking for someone who takes ownership, finds creative solutions, and focuses effort on the work most likely to drive meaningful growth. RESPONSIBILITIES Own organic growth strategy and execution. Build and manage a prioritized roadmap across technical SEO, content, authority building, and AI search visibility. Set measurable goals tied to qualified traffic, conversions, and revenue. Identify and fix technical issues. Audit and improve crawling, indexing, site architecture, internal linking, redirects, canonical tags, structured data, mobile usability, and page speed. Implement fixes directly where possible and work with developers on more complex changes, verifying that they deliver the intended results. Build content that attracts and converts. Research keywords, search intent, customer questions, and competitor gaps. Create, commission, and improve useful content that connects visitors with relevant products, offers, and lead-generation opportunities. Develop relationships with industry experts. Proactively recruit subject-matter experts, contributors, and reviewers for interviews, quotes, original insights, and content reviews that strengthen accuracy, credibility, and usefulness. Grow visibility across traditional and AI search. Develop and test approaches for GEO and AEO, including visibility in Google's AI search experiences and platforms such as ChatGPT, Gemini, and Perplexity. Monitor mentions, citations, referral traffic, and downstream conversions where measurable. Build external authority and credibility. Develop creative, sustainable approaches to earning relevant backlinks, editorial coverage, expert contributions, brand mentions, and industry partnerships. Identify which opportunities meaningfully strengthen trust and attract qualified visitors. Own relevant community and review channels. Develop and manage our presence on Reddit and evaluate opportunities on ConsumerAffairs, Trustpilot, industry forums, and other relevant platforms. Lead useful participation, brand monitoring, profile management, and coordination of responses to customer feedback, with authentic engagement and appropriate disclosures. Turn traffic into revenue. Improve landing pages, calls to action, internal pathways, comparison pages, and lead forms. Work with marketing, product, and development teams to test changes that increase qualified leads, purchases, sales, and revenue per visitor. Implement and validate monetization tracking. Place and maintain relevant affiliate, referral, and partner links. Configure tracking parameters and conversion events, and connect website activity with lead, sales, and revenue reporting so we can understand which pages and channels generate business value. Monitor performance and act on the data. Use analytics, search data, crawling tools, and revenue reporting to identify opportunities, diagnose declines, and evaluate results. Communicate what changed, why it matters, and what should happen next. Stay ahead of changes in search. Track algorithm updates, competitor strategies, AI search developments, and changing user behavior. Test promising opportunities and expand the approaches that demonstrate results. Build the team as the opportunity grows. Identify resource gaps, recommend hires or contractors, and help recruit and manage writers, technical specialists, outreach professionals, and community contributors. Set clear expectations and evaluate their contribution to growth. EXPERIENCE AND SKILLS Ideally, 5+ years of hands-on SEO experience, with demonstrated success growing websites in competitive markets. Case studies showing measurable improvements in organic traffic, qualified leads, sales, or revenue, with a clear explanation of your contribution. Strong technical SEO skills and working knowledge of HTML, CSS, JavaScript, and website content management systems. Practical understanding of GEO, AEO, and AI search, including the ability to test ideas and distinguish evidence from speculation. Proficiency with Google Search Console, GA4, Google Tag Manager, and tools such as Ahrefs, Semrush, or Screaming Frog. Experience with content strategy, expert outreach, digital PR, link acquisition, and external authority building. Understanding of conversion optimization, affiliate or referral monetization, tracking links, and revenue attribution. Ability to prioritize work based on expected business impact, effort, and results. Strong communication, independent problem-solving, and ownership from planning through implementation and measurement. PREFERRED EXPERIENCE SEO in insurance, financial services, lead generation, affiliate marketing, or similarly competitive industries. Managing Reddit participation, review platforms, or other communities relevant to customer discovery and trust. Building or managing a team, contractors, or agency relationships. Working with expert-reviewed content and demonstrating experience, expertise, authoritativeness, and trustworthiness. A relevant degree is welcome; demonstrated results and practical capability carry the most weight. HOW SUCCESS WILL BE MEASURED Success means sustained growth in qualified organic traffic, stronger brand credibility, improved conversion rates, and measurable leads and revenue. Rankings, impressions, backlinks, and publishing volume will help inform decisions; business outcomes will determine priorities. WHEN APPLYING Please share two or three examples of websites you helped grow. Include the starting point, your specific responsibilities, the changes you implemented, the timeframe, and measurable results-especially leads, sales, or revenue where available.
11/06/2026
Full time
Job Description Job Description ABOUT THIS JOB We're looking for an experienced, hands-on SEO professional to own organic growth across our financial services and insurance websites-from technical performance and content strategy to brand authority, conversion optimization, and revenue. Ideally, you bring 5+ years of SEO experience with measurable results, strong technical skills, and a practical understanding of Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and the evolving role of AI in search and discovery. Your mission is to attract qualified visitors, build trust in our brands, and turn that traffic into leads, sales, and revenue. You should be comfortable setting the strategy, implementing improvements yourself, measuring results, and adjusting priorities based on business impact. This role offers the opportunity to build and lead an SEO and organic growth department as results and business needs justify expansion. We're looking for someone who takes ownership, finds creative solutions, and focuses effort on the work most likely to drive meaningful growth. RESPONSIBILITIES Own organic growth strategy and execution. Build and manage a prioritized roadmap across technical SEO, content, authority building, and AI search visibility. Set measurable goals tied to qualified traffic, conversions, and revenue. Identify and fix technical issues. Audit and improve crawling, indexing, site architecture, internal linking, redirects, canonical tags, structured data, mobile usability, and page speed. Implement fixes directly where possible and work with developers on more complex changes, verifying that they deliver the intended results. Build content that attracts and converts. Research keywords, search intent, customer questions, and competitor gaps. Create, commission, and improve useful content that connects visitors with relevant products, offers, and lead-generation opportunities. Develop relationships with industry experts. Proactively recruit subject-matter experts, contributors, and reviewers for interviews, quotes, original insights, and content reviews that strengthen accuracy, credibility, and usefulness. Grow visibility across traditional and AI search. Develop and test approaches for GEO and AEO, including visibility in Google's AI search experiences and platforms such as ChatGPT, Gemini, and Perplexity. Monitor mentions, citations, referral traffic, and downstream conversions where measurable. Build external authority and credibility. Develop creative, sustainable approaches to earning relevant backlinks, editorial coverage, expert contributions, brand mentions, and industry partnerships. Identify which opportunities meaningfully strengthen trust and attract qualified visitors. Own relevant community and review channels. Develop and manage our presence on Reddit and evaluate opportunities on ConsumerAffairs, Trustpilot, industry forums, and other relevant platforms. Lead useful participation, brand monitoring, profile management, and coordination of responses to customer feedback, with authentic engagement and appropriate disclosures. Turn traffic into revenue. Improve landing pages, calls to action, internal pathways, comparison pages, and lead forms. Work with marketing, product, and development teams to test changes that increase qualified leads, purchases, sales, and revenue per visitor. Implement and validate monetization tracking. Place and maintain relevant affiliate, referral, and partner links. Configure tracking parameters and conversion events, and connect website activity with lead, sales, and revenue reporting so we can understand which pages and channels generate business value. Monitor performance and act on the data. Use analytics, search data, crawling tools, and revenue reporting to identify opportunities, diagnose declines, and evaluate results. Communicate what changed, why it matters, and what should happen next. Stay ahead of changes in search. Track algorithm updates, competitor strategies, AI search developments, and changing user behavior. Test promising opportunities and expand the approaches that demonstrate results. Build the team as the opportunity grows. Identify resource gaps, recommend hires or contractors, and help recruit and manage writers, technical specialists, outreach professionals, and community contributors. Set clear expectations and evaluate their contribution to growth. EXPERIENCE AND SKILLS Ideally, 5+ years of hands-on SEO experience, with demonstrated success growing websites in competitive markets. Case studies showing measurable improvements in organic traffic, qualified leads, sales, or revenue, with a clear explanation of your contribution. Strong technical SEO skills and working knowledge of HTML, CSS, JavaScript, and website content management systems. Practical understanding of GEO, AEO, and AI search, including the ability to test ideas and distinguish evidence from speculation. Proficiency with Google Search Console, GA4, Google Tag Manager, and tools such as Ahrefs, Semrush, or Screaming Frog. Experience with content strategy, expert outreach, digital PR, link acquisition, and external authority building. Understanding of conversion optimization, affiliate or referral monetization, tracking links, and revenue attribution. Ability to prioritize work based on expected business impact, effort, and results. Strong communication, independent problem-solving, and ownership from planning through implementation and measurement. PREFERRED EXPERIENCE SEO in insurance, financial services, lead generation, affiliate marketing, or similarly competitive industries. Managing Reddit participation, review platforms, or other communities relevant to customer discovery and trust. Building or managing a team, contractors, or agency relationships. Working with expert-reviewed content and demonstrating experience, expertise, authoritativeness, and trustworthiness. A relevant degree is welcome; demonstrated results and practical capability carry the most weight. HOW SUCCESS WILL BE MEASURED Success means sustained growth in qualified organic traffic, stronger brand credibility, improved conversion rates, and measurable leads and revenue. Rankings, impressions, backlinks, and publishing volume will help inform decisions; business outcomes will determine priorities. WHEN APPLYING Please share two or three examples of websites you helped grow. Include the starting point, your specific responsibilities, the changes you implemented, the timeframe, and measurable results-especially leads, sales, or revenue where available.
Senior Web Optimization Engineer (NOT A REMOTE POSITION) Senior Web Optimization Engineer Senior Web Optimization Engineer Location: Hybrid, Hoffman Estates, IL (THIS IS NOT A REMOTE POSITION) Schedule: Mondays, Tuesdays, Thursdays / In Office: Wednesdays and Fridays Remote Employment Type: Full-time Salary Range: $85,000-$110,000 per yr. About JumpFly JumpFly is an independent digital marketing agency that has helped businesses grow through paid media, SEO, marketplace advertising, email marketing, and digital strategy since 2003. We are expanding our Conversion Rate Optimization and Website Services capabilities and are hiring a Senior Web Optimization Engineer to help build and scale this new service line. About the Role We're looking for a hands-on technical counterpart to join our CRO team to help shape optimization strategy, audit client websites and implement prioritized recommendations. You should be strong in working knowledge of web analytics and conversion optimization principles. Ideal Candidate Profile The ideal candidate is a senior, hands-on web optimization expert who can move from analysis to action. You can quickly understand how a website works, identify the most meaningful opportunities, explain your recommendations to clients, and implement improvements safely. You combine CRO judgment with strong technical execution. You are comfortable across lead-generation and ecommerce experiences, use data to guide priorities, and look for repeatable solutions that improve delivery over time. Required Qualifications 5 or more years of relevant web development, analytics implementation, or website optimization experience, or equivalent senior-level capability Hands-on experience implementing and troubleshooting production website changes in WordPress and Shopify or a comparable ecommerce platform Strong HTML, CSS, JavaScript, and browser-debugging skills, with experience building responsive, production-ready web experiences Strong GA4, Google Tag Manager, data-layer, conversion-tracking, and analytics implementation experience Demonstrated ability to conduct technical website audits and turn findings into prioritized recommendations Working familiarity with experimentation platforms, behavioral analytics, Core Web Vitals, technical SEO, and accessibility standards Strong technical judgment, troubleshooting, client communication, and experience safely delivering work across multiple website environments Bachelor's Degree Preferred Qualifications Additional experience with experimentation platforms, test design, or statistical analysis Additional experience with Shopify Liquid, Adobe Commerce, ecommerce analytics, or complex data-layer implementations Experience with New Relic, PHP, APIs, integrations, or visual-regression testing Agency or consultancy experience, including helping standardize or productize a web optimization service If you do not meet all the above requirements STOP! DO NOT APPLY FOR THIS POSITION! Core Responsibilities Conduct technical website audits covering architecture, CMS constraints, analytics, conversion paths, performance, accessibility, integrations, and implementation risks Implement, audit, and troubleshoot GA4, Google Tag Manager, data-layer events, form tracking, conversion tracking, and ecommerce tracking; establish reliable baseline metrics Implement approved CRO and website improvements, including landing pages, forms, navigation, checkout flows, responsive layouts, and reusable components Estimate effort, identify dependencies and risks, and recommend maintainable implementation approaches Present findings clearly and participate in client discovery, scoping, planning, and troubleshooting when technical or CRO expertise is needed Why Join JumpFly Help build a new optimization-focused service within an established, independent digital marketing agency Work directly with clients across varied industries, business models, and technical environments Collaborate with experienced paid media, SEO, design, and strategy teams Combine strategic CRO guidance with hands-on implementation Help define the standards, tools, and repeatable solutions used as the division grows Benefits Hybrid office with 2 remote working days per week Competitive starting salary based on experience Retirement plan with 3% company match, immediate vesting $475/month towards our group health and dental plan Two weeks paid vacation in the first year Casual, friendly work environment Compensation details: 00 Yearly Salary PI4dba8d93cc50-9737
09/30/2026
Full time
Senior Web Optimization Engineer (NOT A REMOTE POSITION) Senior Web Optimization Engineer Senior Web Optimization Engineer Location: Hybrid, Hoffman Estates, IL (THIS IS NOT A REMOTE POSITION) Schedule: Mondays, Tuesdays, Thursdays / In Office: Wednesdays and Fridays Remote Employment Type: Full-time Salary Range: $85,000-$110,000 per yr. About JumpFly JumpFly is an independent digital marketing agency that has helped businesses grow through paid media, SEO, marketplace advertising, email marketing, and digital strategy since 2003. We are expanding our Conversion Rate Optimization and Website Services capabilities and are hiring a Senior Web Optimization Engineer to help build and scale this new service line. About the Role We're looking for a hands-on technical counterpart to join our CRO team to help shape optimization strategy, audit client websites and implement prioritized recommendations. You should be strong in working knowledge of web analytics and conversion optimization principles. Ideal Candidate Profile The ideal candidate is a senior, hands-on web optimization expert who can move from analysis to action. You can quickly understand how a website works, identify the most meaningful opportunities, explain your recommendations to clients, and implement improvements safely. You combine CRO judgment with strong technical execution. You are comfortable across lead-generation and ecommerce experiences, use data to guide priorities, and look for repeatable solutions that improve delivery over time. Required Qualifications 5 or more years of relevant web development, analytics implementation, or website optimization experience, or equivalent senior-level capability Hands-on experience implementing and troubleshooting production website changes in WordPress and Shopify or a comparable ecommerce platform Strong HTML, CSS, JavaScript, and browser-debugging skills, with experience building responsive, production-ready web experiences Strong GA4, Google Tag Manager, data-layer, conversion-tracking, and analytics implementation experience Demonstrated ability to conduct technical website audits and turn findings into prioritized recommendations Working familiarity with experimentation platforms, behavioral analytics, Core Web Vitals, technical SEO, and accessibility standards Strong technical judgment, troubleshooting, client communication, and experience safely delivering work across multiple website environments Bachelor's Degree Preferred Qualifications Additional experience with experimentation platforms, test design, or statistical analysis Additional experience with Shopify Liquid, Adobe Commerce, ecommerce analytics, or complex data-layer implementations Experience with New Relic, PHP, APIs, integrations, or visual-regression testing Agency or consultancy experience, including helping standardize or productize a web optimization service If you do not meet all the above requirements STOP! DO NOT APPLY FOR THIS POSITION! Core Responsibilities Conduct technical website audits covering architecture, CMS constraints, analytics, conversion paths, performance, accessibility, integrations, and implementation risks Implement, audit, and troubleshoot GA4, Google Tag Manager, data-layer events, form tracking, conversion tracking, and ecommerce tracking; establish reliable baseline metrics Implement approved CRO and website improvements, including landing pages, forms, navigation, checkout flows, responsive layouts, and reusable components Estimate effort, identify dependencies and risks, and recommend maintainable implementation approaches Present findings clearly and participate in client discovery, scoping, planning, and troubleshooting when technical or CRO expertise is needed Why Join JumpFly Help build a new optimization-focused service within an established, independent digital marketing agency Work directly with clients across varied industries, business models, and technical environments Collaborate with experienced paid media, SEO, design, and strategy teams Combine strategic CRO guidance with hands-on implementation Help define the standards, tools, and repeatable solutions used as the division grows Benefits Hybrid office with 2 remote working days per week Competitive starting salary based on experience Retirement plan with 3% company match, immediate vesting $475/month towards our group health and dental plan Two weeks paid vacation in the first year Casual, friendly work environment Compensation details: 00 Yearly Salary PI4dba8d93cc50-9737
Senior Web Optimization Engineer (NOT A REMOTE POSITION) Senior Web Optimization Engineer Senior Web Optimization Engineer Location: Hybrid, Hoffman Estates, IL (THIS IS NOT A REMOTE POSITION) Schedule: Mondays, Tuesdays, Thursdays / In Office: Wednesdays and Fridays Remote Employment Type: Full-time Salary Range: $85,000-$110,000 per yr. About JumpFly JumpFly is an independent digital marketing agency that has helped businesses grow through paid media, SEO, marketplace advertising, email marketing, and digital strategy since 2003. We are expanding our Conversion Rate Optimization and Website Services capabilities and are hiring a Senior Web Optimization Engineer to help build and scale this new service line. About the Role We're looking for a hands-on technical counterpart to join our CRO team to help shape optimization strategy, audit client websites and implement prioritized recommendations. You should be strong in working knowledge of web analytics and conversion optimization principles. Ideal Candidate Profile The ideal candidate is a senior, hands-on web optimization expert who can move from analysis to action. You can quickly understand how a website works, identify the most meaningful opportunities, explain your recommendations to clients, and implement improvements safely. You combine CRO judgment with strong technical execution. You are comfortable across lead-generation and ecommerce experiences, use data to guide priorities, and look for repeatable solutions that improve delivery over time. Required Qualifications 5 or more years of relevant web development, analytics implementation, or website optimization experience, or equivalent senior-level capability Hands-on experience implementing and troubleshooting production website changes in WordPress and Shopify or a comparable ecommerce platform Strong HTML, CSS, JavaScript, and browser-debugging skills, with experience building responsive, production-ready web experiences Strong GA4, Google Tag Manager, data-layer, conversion-tracking, and analytics implementation experience Demonstrated ability to conduct technical website audits and turn findings into prioritized recommendations Working familiarity with experimentation platforms, behavioral analytics, Core Web Vitals, technical SEO, and accessibility standards Strong technical judgment, troubleshooting, client communication, and experience safely delivering work across multiple website environments Bachelor's Degree Preferred Qualifications Additional experience with experimentation platforms, test design, or statistical analysis Additional experience with Shopify Liquid, Adobe Commerce, ecommerce analytics, or complex data-layer implementations Experience with New Relic, PHP, APIs, integrations, or visual-regression testing Agency or consultancy experience, including helping standardize or productize a web optimization service If you do not meet all the above requirements STOP! DO NOT APPLY FOR THIS POSITION! Core Responsibilities Conduct technical website audits covering architecture, CMS constraints, analytics, conversion paths, performance, accessibility, integrations, and implementation risks Implement, audit, and troubleshoot GA4, Google Tag Manager, data-layer events, form tracking, conversion tracking, and ecommerce tracking; establish reliable baseline metrics Implement approved CRO and website improvements, including landing pages, forms, navigation, checkout flows, responsive layouts, and reusable components Estimate effort, identify dependencies and risks, and recommend maintainable implementation approaches Present findings clearly and participate in client discovery, scoping, planning, and troubleshooting when technical or CRO expertise is needed Why Join JumpFly Help build a new optimization-focused service within an established, independent digital marketing agency Work directly with clients across varied industries, business models, and technical environments Collaborate with experienced paid media, SEO, design, and strategy teams Combine strategic CRO guidance with hands-on implementation Help define the standards, tools, and repeatable solutions used as the division grows Benefits Hybrid office with 2 remote working days per week Competitive starting salary based on experience Retirement plan with 3% company match, immediate vesting $475/month towards our group health and dental plan Two weeks paid vacation in the first year Casual, friendly work environment Compensation details: 00 Yearly Salary PI4dba8d93cc50-9737
09/29/2026
Full time
Senior Web Optimization Engineer (NOT A REMOTE POSITION) Senior Web Optimization Engineer Senior Web Optimization Engineer Location: Hybrid, Hoffman Estates, IL (THIS IS NOT A REMOTE POSITION) Schedule: Mondays, Tuesdays, Thursdays / In Office: Wednesdays and Fridays Remote Employment Type: Full-time Salary Range: $85,000-$110,000 per yr. About JumpFly JumpFly is an independent digital marketing agency that has helped businesses grow through paid media, SEO, marketplace advertising, email marketing, and digital strategy since 2003. We are expanding our Conversion Rate Optimization and Website Services capabilities and are hiring a Senior Web Optimization Engineer to help build and scale this new service line. About the Role We're looking for a hands-on technical counterpart to join our CRO team to help shape optimization strategy, audit client websites and implement prioritized recommendations. You should be strong in working knowledge of web analytics and conversion optimization principles. Ideal Candidate Profile The ideal candidate is a senior, hands-on web optimization expert who can move from analysis to action. You can quickly understand how a website works, identify the most meaningful opportunities, explain your recommendations to clients, and implement improvements safely. You combine CRO judgment with strong technical execution. You are comfortable across lead-generation and ecommerce experiences, use data to guide priorities, and look for repeatable solutions that improve delivery over time. Required Qualifications 5 or more years of relevant web development, analytics implementation, or website optimization experience, or equivalent senior-level capability Hands-on experience implementing and troubleshooting production website changes in WordPress and Shopify or a comparable ecommerce platform Strong HTML, CSS, JavaScript, and browser-debugging skills, with experience building responsive, production-ready web experiences Strong GA4, Google Tag Manager, data-layer, conversion-tracking, and analytics implementation experience Demonstrated ability to conduct technical website audits and turn findings into prioritized recommendations Working familiarity with experimentation platforms, behavioral analytics, Core Web Vitals, technical SEO, and accessibility standards Strong technical judgment, troubleshooting, client communication, and experience safely delivering work across multiple website environments Bachelor's Degree Preferred Qualifications Additional experience with experimentation platforms, test design, or statistical analysis Additional experience with Shopify Liquid, Adobe Commerce, ecommerce analytics, or complex data-layer implementations Experience with New Relic, PHP, APIs, integrations, or visual-regression testing Agency or consultancy experience, including helping standardize or productize a web optimization service If you do not meet all the above requirements STOP! DO NOT APPLY FOR THIS POSITION! Core Responsibilities Conduct technical website audits covering architecture, CMS constraints, analytics, conversion paths, performance, accessibility, integrations, and implementation risks Implement, audit, and troubleshoot GA4, Google Tag Manager, data-layer events, form tracking, conversion tracking, and ecommerce tracking; establish reliable baseline metrics Implement approved CRO and website improvements, including landing pages, forms, navigation, checkout flows, responsive layouts, and reusable components Estimate effort, identify dependencies and risks, and recommend maintainable implementation approaches Present findings clearly and participate in client discovery, scoping, planning, and troubleshooting when technical or CRO expertise is needed Why Join JumpFly Help build a new optimization-focused service within an established, independent digital marketing agency Work directly with clients across varied industries, business models, and technical environments Collaborate with experienced paid media, SEO, design, and strategy teams Combine strategic CRO guidance with hands-on implementation Help define the standards, tools, and repeatable solutions used as the division grows Benefits Hybrid office with 2 remote working days per week Competitive starting salary based on experience Retirement plan with 3% company match, immediate vesting $475/month towards our group health and dental plan Two weeks paid vacation in the first year Casual, friendly work environment Compensation details: 00 Yearly Salary PI4dba8d93cc50-9737