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seo specialist
Meta Ads Specialist ( Remote - US based only)
Incredible Marketing Inc Lake Forest, California
Job Description Job Description Meta Ads Specialist WHO WE ARE We are a full service Interactive Agency, based out of our Southern California headquarters. We are a passionate team of entrepreneurs in a medium-sized established digital agency. We work for clients all over the world, and we have an expanding team of people who share the IM dream. We are looking for an experienced Paid Ads Specialist to join us on the journey. We do Custom Website Development, Design, SEO, Mobile, Content Marketing, etc. Check our site for more details Purpose of the Social Ads Specialist is to lead or assist in the creation and management of Facebook, Instagram, LinkedIn, Pinterest, TikTok and YouTube ads that maximize the online presence of businesses. Collaborate with Account Management and Strategists on campaign strategy and value communication. WHO YOU ARE The ideal candidate will be highly motivated to increase revenue and have a history of strong ROI working in Meta Business Manager and other social platforms. As a Social Ads Specialist, you'll implement, optimize and report on digital marketing strategies for our clients. Responsibilities Meta Ads certified Meta Ads Expert Create and run Meta ads campaigns from start to finish. Create and launch full ad sets with differing objectives and goals. Advanced knowledge in generating pixels, run pixel tests, implementing UTM codes, and tracking performance Creative copywriter + editor Execute tests, collect and analyze data, and insights in order to achieve maximum ROI in social ad campaigns Work with our team to optimize copy and landing pages for better campaign conversions Ability to manage multiple projects at the same time Knowledge of trends on marketing channels and technologies, including paid search (Google AdWords), retargeting and paid social media advertising (Meta, Twitter, LinkedIn, Pinterest, and TikTok in near future) Excellent communicator and creative thinker Client communication and reporting on campaigns Communication with leadership on campaigns Management of budget for all social ads Complete all boosted content assignments as given by the team Management of the company's business manager and getting clients into BM Experience, enthusiasm for our industry (Aesthetic Medicine) Enthusiasm for paid ads and drive for continued growth Requirements Meta Lead Ads (REQUIRED) Meta Conversion Ads (REQUIRED) Meta pixel mastery (REQUIRED) Meta UTM code implementation (REQUIRED) Google AdWords: 1 year (Preferred) Creation of designs for ads (CANVA or ADOBE) SEM: 1 year (Preferred) PPC: 1 year (Preferred) The most important factor is your willingness to join a great team, fit in with others and think creatively. Our clients come to us seeking solutions, and we deliver high-quality services. COMPENSATION & PERKS Starting Pay: $50-58k/year, depending on experience Job Type: Full-time (32 hours per week), Salary Schedule to be determined post hire, but flexibility is a requirement Location: This position is primarily remote Medical/Dental/Vision 401k Unlimited PTO Wellness Reimbursement
09/26/2026
Full time
Job Description Job Description Meta Ads Specialist WHO WE ARE We are a full service Interactive Agency, based out of our Southern California headquarters. We are a passionate team of entrepreneurs in a medium-sized established digital agency. We work for clients all over the world, and we have an expanding team of people who share the IM dream. We are looking for an experienced Paid Ads Specialist to join us on the journey. We do Custom Website Development, Design, SEO, Mobile, Content Marketing, etc. Check our site for more details Purpose of the Social Ads Specialist is to lead or assist in the creation and management of Facebook, Instagram, LinkedIn, Pinterest, TikTok and YouTube ads that maximize the online presence of businesses. Collaborate with Account Management and Strategists on campaign strategy and value communication. WHO YOU ARE The ideal candidate will be highly motivated to increase revenue and have a history of strong ROI working in Meta Business Manager and other social platforms. As a Social Ads Specialist, you'll implement, optimize and report on digital marketing strategies for our clients. Responsibilities Meta Ads certified Meta Ads Expert Create and run Meta ads campaigns from start to finish. Create and launch full ad sets with differing objectives and goals. Advanced knowledge in generating pixels, run pixel tests, implementing UTM codes, and tracking performance Creative copywriter + editor Execute tests, collect and analyze data, and insights in order to achieve maximum ROI in social ad campaigns Work with our team to optimize copy and landing pages for better campaign conversions Ability to manage multiple projects at the same time Knowledge of trends on marketing channels and technologies, including paid search (Google AdWords), retargeting and paid social media advertising (Meta, Twitter, LinkedIn, Pinterest, and TikTok in near future) Excellent communicator and creative thinker Client communication and reporting on campaigns Communication with leadership on campaigns Management of budget for all social ads Complete all boosted content assignments as given by the team Management of the company's business manager and getting clients into BM Experience, enthusiasm for our industry (Aesthetic Medicine) Enthusiasm for paid ads and drive for continued growth Requirements Meta Lead Ads (REQUIRED) Meta Conversion Ads (REQUIRED) Meta pixel mastery (REQUIRED) Meta UTM code implementation (REQUIRED) Google AdWords: 1 year (Preferred) Creation of designs for ads (CANVA or ADOBE) SEM: 1 year (Preferred) PPC: 1 year (Preferred) The most important factor is your willingness to join a great team, fit in with others and think creatively. Our clients come to us seeking solutions, and we deliver high-quality services. COMPENSATION & PERKS Starting Pay: $50-58k/year, depending on experience Job Type: Full-time (32 hours per week), Salary Schedule to be determined post hire, but flexibility is a requirement Location: This position is primarily remote Medical/Dental/Vision 401k Unlimited PTO Wellness Reimbursement
Digital Operations Specialist
Shatterproof Washington, Washington DC
Job Description Job Description ABOUT SHATTERPROOF Shatterproof is a national nonprofit working toward a world where addiction never defines or ends a life. Through evidence-based programs, advocacy, and public education, Shatterproof works to transform systems for tomorrow, support families today, and end stigma forever. Learn more at shatterproof.org. WHO SUCCEEDS AT SHATTERPROOF Shatterproof is in a period of transformative and rapid growth. We are building new systems, reimagining how work gets done, and creating more cross-functional alignment to accelerate our mission. To thrive here, you should be energized by building, not just maintaining - and excited to bring structure, clarity, and innovation to evolving spaces. We're looking for team members who: Build systems and processes from the ground up and improve them continuously as we scale. Take ownership and act with a builder's mindset, bringing forward solutions rather than waiting for direction. Influence and collaborate across teams, shaping work through strong communication and relationship-building. Move quickly, learn fast, and adapt with resilience, especially in a high-growth, high-impact environment. Are mission-driven and motivated to leave their mark on an organization working to reverse the addiction crisis. POSITION SUMMARY Shatterproof seeks a Digital Operations Specialist to support the day-to-day management, measurement, and optimization of our website and digital fundraising ecosystem. Reporting to the Director of Direct Response within Marketing + Communications, this role combines hands-on website operations, digital fundraising technology, analytics, reporting, and systems support.The Specialist will manage website updates and digital fundraising experiences; serve as a key resource for donation platforms, including DonorDrive; maintain GA4 measurement and reporting; analyze performance data and translate it into actionable insights; and help troubleshoot integrations and data flows across Salesforce Marketing Cloud, Salesforce, donation platforms, and Shatterproof.org.This role will also support Shatterproof's WordPress website launch and ongoing optimization, working closely with Marketing + Communications, Development, IT, and external vendors to ensure digital experiences are reliable, measurable, and effective.CORE RESPONSIBILITIES Website Strategy, Operations & Digital Experience Serve as a web strategy partner for campaigns and organizational initiatives, helping translate campaign goals, audiences, messaging, and creative into effective digital experiences. Develop and recommend page layouts, landing page wireframes, content hierarchy, calls to action, header imagery, lightboxes, banners, forms, and other web elements that create cohesive, user-friendly campaign experiences. Partner with Marketing + Communications, Direct Response, creative teams, and external vendors to ensure website experiences reflect Shatterproof's brand and campaign strategy while supporting engagement and conversion goals. Configure and maintain website-based promotional and conversion elements such as lightboxes, banners, calls to action, forms, and other campaign components. Use analytics, user behavior, and digital best practices to recommend improvements to site structure, page design, content presentation, user journeys, and conversion paths. Maintain CMS platforms, with primary emphasis on WordPress and ongoing support for Drupal and occasional Wix sites during transition periods, applying updates and configuration changes with appropriate QA and communication. Play a key role in the Drupal-to-WordPress migration through content inventories, user-journey mapping, template alignment, content QA, analytics and tracking validation, user acceptance testing, and vendor coordination. Troubleshoot website issues and monitor performance, using analytics and performance tools to identify root causes, resolve issues, and recommend improvements. Help steward the look, feel, usability, and consistency of Shatterproof's web properties, making thoughtful recommendations about layout, imagery, content hierarchy, and user experience while partnering with creative or development resources for more complex design needs. Ensure compliance with WCAG 2.1 AA accessibility standards; partner with content creators on accessible patterns, alt text, semantic markup, and scan remediation. Maintain documentation for CMS workflows, release processes, update procedures, configurations, and recurring technical processes. Provide technical guidance and support to staff who create or maintain website content. Analytics & Digital Optimization Serve as a primary internal resource for Google Analytics 4 (GA4), maintaining measurement strategy, events, key events/conversions, tagging conventions, campaign tracking, and data quality across Shatterproof's digital properties. Build and maintain GA4 reports and explorations to measure website traffic, acquisition, engagement, user behavior, conversion activity, and digital fundraising performance. Develop and maintain recurring dashboards using Looker Studio or equivalent reporting tools that provide clear visibility into established marketing, fundraising, website, and campaign KPIs. Produce recurring and ad hoc performance reports using data from GA4, donation platforms, Salesforce, Salesforce Marketing Cloud, and other relevant sources. Work with available resources to maintain and update Shatterproof's Power BI Dashboards. Analyze performance data and translate findings into actionable insights and recommendations, identifying trends, anomalies, opportunities, and areas requiring further investigation. Monitor key metrics including traffic and acquisition sources, user journeys, engagement, form completion, donation conversion, campaign performance, and other digital behaviors. Establish and maintain consistent UTM, campaign naming, and tracking standards across digital channels. Partner with internal teams and external vendors to implement and validate analytics events, pixels, tags, conversion tracking, and other measurement requirements. Conduct regular data-quality checks and investigate discrepancies between GA4, fundraising platforms, CRM data, marketing platforms, and other reporting sources. Use analytics to identify opportunities to improve website experiences, increase conversion, reduce friction, strengthen donor journeys, and improve campaign performance. Support A/B and other optimization testing initiatives, including implementation, measurement, analysis, and evaluation of results. Maintain SEO fundamentals including metadata, structured data, sitemaps, robots directives, Core Web Vitals monitoring, and Google Search Console oversight. Digital Fundraising Platforms + Systems Integration Serve as a hands-on administrator and technical resource for Shatterproof's digital fundraising and donation platforms, with DonorDrive experience strongly preferred. Build, configure, test, launch, and maintain donation forms, fundraising pages, campaign experiences, confirmation experiences, tracking parameters, and related digital fundraising functionality. Provide technical configuration and support for DonorDrive, Double the Donation/360MatchPro, Every.org, Engaging Networks, and other fundraising or engagement platforms used by Shatterproof. Troubleshoot donation-platform issues including forms, tracking, data capture, integrations, and constituent experiences, working directly with vendors and internal stakeholders to resolve issues. Support the integration and flow of constituent and fundraising data across Salesforce Marketing Cloud, Salesforce CRM, donation platforms, and Shatterproof.org. Monitor integrations and data flows, identify discrepancies or failures, troubleshoot root causes, and coordinate with IT, platform vendors, or other technical partners when escalation is required. Partner with Direct Response and Development to translate fundraising and campaign requirements into effective technical configurations and digital experiences. Conduct quality assurance of donation pages, forms, integrations, tracking, confirmation experiences, and data capture prior to campaign launches. Maintain documentation of platform configurations, integration points, data flows, tracking requirements, and troubleshooting procedures. Identify opportunities to simplify, automate, or improve processes across Shatterproof's digital platforms. Support technical scoping, vendor evaluations, and RFP development for digital platforms and services. Coordinate with external technology and development partners on technical requirements, deliverables, troubleshooting, and platform improvements. Research cost-effective, scalable tools that could improve fundraising, reporting, monitoring, publishing efficiency, or digital engagement. Digital Infrastructure, Reliability + Technical Coordination Partner with IT and external technology vendors to support the reliability, security, and performance of Shatterproof's web properties and digital platforms. Coordinate technical needs related to hosting, domains and DNS, SSL/TLS, CDN services, uptime monitoring, platform access, and other infrastructure supporting Shatterproof's public-facing digital properties. . click apply for full job details
09/26/2026
Full time
Job Description Job Description ABOUT SHATTERPROOF Shatterproof is a national nonprofit working toward a world where addiction never defines or ends a life. Through evidence-based programs, advocacy, and public education, Shatterproof works to transform systems for tomorrow, support families today, and end stigma forever. Learn more at shatterproof.org. WHO SUCCEEDS AT SHATTERPROOF Shatterproof is in a period of transformative and rapid growth. We are building new systems, reimagining how work gets done, and creating more cross-functional alignment to accelerate our mission. To thrive here, you should be energized by building, not just maintaining - and excited to bring structure, clarity, and innovation to evolving spaces. We're looking for team members who: Build systems and processes from the ground up and improve them continuously as we scale. Take ownership and act with a builder's mindset, bringing forward solutions rather than waiting for direction. Influence and collaborate across teams, shaping work through strong communication and relationship-building. Move quickly, learn fast, and adapt with resilience, especially in a high-growth, high-impact environment. Are mission-driven and motivated to leave their mark on an organization working to reverse the addiction crisis. POSITION SUMMARY Shatterproof seeks a Digital Operations Specialist to support the day-to-day management, measurement, and optimization of our website and digital fundraising ecosystem. Reporting to the Director of Direct Response within Marketing + Communications, this role combines hands-on website operations, digital fundraising technology, analytics, reporting, and systems support.The Specialist will manage website updates and digital fundraising experiences; serve as a key resource for donation platforms, including DonorDrive; maintain GA4 measurement and reporting; analyze performance data and translate it into actionable insights; and help troubleshoot integrations and data flows across Salesforce Marketing Cloud, Salesforce, donation platforms, and Shatterproof.org.This role will also support Shatterproof's WordPress website launch and ongoing optimization, working closely with Marketing + Communications, Development, IT, and external vendors to ensure digital experiences are reliable, measurable, and effective.CORE RESPONSIBILITIES Website Strategy, Operations & Digital Experience Serve as a web strategy partner for campaigns and organizational initiatives, helping translate campaign goals, audiences, messaging, and creative into effective digital experiences. Develop and recommend page layouts, landing page wireframes, content hierarchy, calls to action, header imagery, lightboxes, banners, forms, and other web elements that create cohesive, user-friendly campaign experiences. Partner with Marketing + Communications, Direct Response, creative teams, and external vendors to ensure website experiences reflect Shatterproof's brand and campaign strategy while supporting engagement and conversion goals. Configure and maintain website-based promotional and conversion elements such as lightboxes, banners, calls to action, forms, and other campaign components. Use analytics, user behavior, and digital best practices to recommend improvements to site structure, page design, content presentation, user journeys, and conversion paths. Maintain CMS platforms, with primary emphasis on WordPress and ongoing support for Drupal and occasional Wix sites during transition periods, applying updates and configuration changes with appropriate QA and communication. Play a key role in the Drupal-to-WordPress migration through content inventories, user-journey mapping, template alignment, content QA, analytics and tracking validation, user acceptance testing, and vendor coordination. Troubleshoot website issues and monitor performance, using analytics and performance tools to identify root causes, resolve issues, and recommend improvements. Help steward the look, feel, usability, and consistency of Shatterproof's web properties, making thoughtful recommendations about layout, imagery, content hierarchy, and user experience while partnering with creative or development resources for more complex design needs. Ensure compliance with WCAG 2.1 AA accessibility standards; partner with content creators on accessible patterns, alt text, semantic markup, and scan remediation. Maintain documentation for CMS workflows, release processes, update procedures, configurations, and recurring technical processes. Provide technical guidance and support to staff who create or maintain website content. Analytics & Digital Optimization Serve as a primary internal resource for Google Analytics 4 (GA4), maintaining measurement strategy, events, key events/conversions, tagging conventions, campaign tracking, and data quality across Shatterproof's digital properties. Build and maintain GA4 reports and explorations to measure website traffic, acquisition, engagement, user behavior, conversion activity, and digital fundraising performance. Develop and maintain recurring dashboards using Looker Studio or equivalent reporting tools that provide clear visibility into established marketing, fundraising, website, and campaign KPIs. Produce recurring and ad hoc performance reports using data from GA4, donation platforms, Salesforce, Salesforce Marketing Cloud, and other relevant sources. Work with available resources to maintain and update Shatterproof's Power BI Dashboards. Analyze performance data and translate findings into actionable insights and recommendations, identifying trends, anomalies, opportunities, and areas requiring further investigation. Monitor key metrics including traffic and acquisition sources, user journeys, engagement, form completion, donation conversion, campaign performance, and other digital behaviors. Establish and maintain consistent UTM, campaign naming, and tracking standards across digital channels. Partner with internal teams and external vendors to implement and validate analytics events, pixels, tags, conversion tracking, and other measurement requirements. Conduct regular data-quality checks and investigate discrepancies between GA4, fundraising platforms, CRM data, marketing platforms, and other reporting sources. Use analytics to identify opportunities to improve website experiences, increase conversion, reduce friction, strengthen donor journeys, and improve campaign performance. Support A/B and other optimization testing initiatives, including implementation, measurement, analysis, and evaluation of results. Maintain SEO fundamentals including metadata, structured data, sitemaps, robots directives, Core Web Vitals monitoring, and Google Search Console oversight. Digital Fundraising Platforms + Systems Integration Serve as a hands-on administrator and technical resource for Shatterproof's digital fundraising and donation platforms, with DonorDrive experience strongly preferred. Build, configure, test, launch, and maintain donation forms, fundraising pages, campaign experiences, confirmation experiences, tracking parameters, and related digital fundraising functionality. Provide technical configuration and support for DonorDrive, Double the Donation/360MatchPro, Every.org, Engaging Networks, and other fundraising or engagement platforms used by Shatterproof. Troubleshoot donation-platform issues including forms, tracking, data capture, integrations, and constituent experiences, working directly with vendors and internal stakeholders to resolve issues. Support the integration and flow of constituent and fundraising data across Salesforce Marketing Cloud, Salesforce CRM, donation platforms, and Shatterproof.org. Monitor integrations and data flows, identify discrepancies or failures, troubleshoot root causes, and coordinate with IT, platform vendors, or other technical partners when escalation is required. Partner with Direct Response and Development to translate fundraising and campaign requirements into effective technical configurations and digital experiences. Conduct quality assurance of donation pages, forms, integrations, tracking, confirmation experiences, and data capture prior to campaign launches. Maintain documentation of platform configurations, integration points, data flows, tracking requirements, and troubleshooting procedures. Identify opportunities to simplify, automate, or improve processes across Shatterproof's digital platforms. Support technical scoping, vendor evaluations, and RFP development for digital platforms and services. Coordinate with external technology and development partners on technical requirements, deliverables, troubleshooting, and platform improvements. Research cost-effective, scalable tools that could improve fundraising, reporting, monitoring, publishing efficiency, or digital engagement. Digital Infrastructure, Reliability + Technical Coordination Partner with IT and external technology vendors to support the reliability, security, and performance of Shatterproof's web properties and digital platforms. Coordinate technical needs related to hosting, domains and DNS, SSL/TLS, CDN services, uptime monitoring, platform access, and other infrastructure supporting Shatterproof's public-facing digital properties. . click apply for full job details
Marketing Web Production Specialist, Berxi
Berkshire Hathaway Specialty Insurance Boston, Massachusetts
Job Description Job Description Who are we? A strategic and trusted insurance partner, Berkshire Hathaway Specialty Insurance (BHSI), provides a broad range of commercial property, casualty and specialty insurance coverages and outstanding service to customers and brokers around the world. Part of Berkshire Hathaway's insurance operations, we bring our solutions to market with our stellar brand name, top-rated balance sheet, and the expertise of our global team of professionals, who exude excellent capabilities and strong character. We are a values-based organization where respect, integrity, excellence, collaboration, and passion define who we are and how we do business. We value diversity of backgrounds, experience, and perspectives and strive to foster an inclusive environment that enables all our team members to bring their best selves to work. We are one team committed to building a culture where every teammate has the opportunity to contribute and be recognized. Want to be part of the team building the finest property, casualty and specialty lines insurance company in the world? Learn more about our unique culture and history. Job Opportunity: Berxi () is a fast-growing e-commerce start-up within Berkshire Hathaway Specialty Insurance. We set out to build a modern, customer-focused, digital platform to help professionals and small businesses buy and manage insurance smarter and faster - all of which saves them time and money. BHSI has an exciting opportunity for a hands-on Marketing Web Production Specialist at Berxi who can both execute and improve our client-facing WordPress experience which drives the majority of our business. This is an execution-focused role for someone who can build, troubleshoot, and optimize pages directly. You're not expected to be a developer, but you are expected to handle simple CMS fixes and partner with our web development agency to scope more complex needs. You will own page production and performance across the marketing website, translating strategy into high-quality, conversion-oriented experiences throughout the customer journey. You'll work within an established system but are expected to challenge it by identifying UX, layout, and performance gaps and implementing improvements. You'll join a small, highly collaborative marketing web team that spans content, SEO, AEO, operations, and design. Because of our size, we rely on people who can work across disciplines, move quickly, identify opportunities that improve how we operate, and implement solutions without relying heavily on engineering support. Responsibilities: Execute and optimize marketing page experiences Build 5-8+ pages per month using WordPress (Gutenberg with a custom theme), working collaboratively with SMEs to execute and influence designs Implement SEO, UX, and conversion best practices directly in-page Execute QA across devices, browsers, and breakpoints Own marketing site performance and improvement Analyze engagement and conversion signals (scroll, clicks, drop-off, quote starts) Identify and fix issues related to layout, hierarchy, CTAs, and page structure, balancing UX, SEO, and conversion goals Drive measurable improvements in conversion and engagement metrics Manage technical site health Partner with web agency but own day-to-day site performance Monitor and improve: Page speed Core Web Vitals Responsiveness Template behavior Troubleshoot issues with internal team before escalating to development agency Increase technical leverage Solve simple front-end issues using HTML, CSS, and CMS capabilities Work collaboratively with web agency to solve more complex technical and design issues and template updates Modify blocks and layouts without requiring web agency support when possible Improve page performance, structure, and usability through hands-on changes Improve systems, not just pages Identify ways to make page builds faster, more scalable, and more consistent Contribute to evolution of templates, components, and workflows What success looks like Pages are shipped quickly and consistently meet quality standards Conversion and engagement metrics improve based on your changes Site issues are identified and resolved proactively The site functions at a high technical level for humans and machines Reliance on development agency decreases Page production becomes more reliable and scalable over time Qualifications, Skills and Experience: Required 3-5 years' experience in hands-on web execution roles (web ops, CMS management, digital experience) Strong experience building pages in WordPress or similar CMS Practical ability to troubleshoot and fix simple front-end issues using HTML/CSS Demonstrable understanding of UX and content hierarchy, responsive behavior, and accessibility basics Experience using analytics (GA4 or similar) to identify and act on performance issues Strong understanding of diagnostic web metrics and Core Web Vitals (CLS, LCP, INP, TTFB) and how they impact UX, SEO, and AI-driven discovery Working knowledge of SEO/AEO execution: Applying search intent to page structure Implementing headings, internal linking, structured content Self-starter who can take on responsibility and achieve goals independently Strong collaborator who can communicate across technical and non-technical teams Ability to work 4 days per week onsite in downtown Boston Preferred Bachelor's degree in marketing, digital media, communications, e-commerce, information systems, web development, or a related field; equivalent experience considered Experience working at or managing a web agency Familiarity with tools like GTM, Clarity, Heap, GSC E-commerce experience Experience with CRO and experimentation Understanding of accessibility best practices and how to apply them Exposure to technical SEO and page performance optimization Experience in finance, insurance, or other regulated industries BHSI Offers: A competitive package and exciting growth opportunities for career-oriented teammates. A dynamic, action oriented, and thoughtful environment centered on always doing the right thing for our customers, teammates, and our other stakeholders. A purposely non-bureaucratic organization that embraces simplicity over complexity and emphasizes individual excellence in a team framework. Benefits that support your life and well-being, which include: Comprehensive Health, Dental and Vision benefits Disability Insurance (both short-term and long-term) Life Insurance (for you and your family) Accidental Death & Dismemberment Insurance (for you and your family) Flexible Spending Accounts Health Reimbursement Account Employee Assistance Program Retirement Savings 401(k) Plan with Company Match Generous holiday and Paid Time Off Tuition Reimbursement Paid Parental Leave The base salary range for this position is $95,000 to $115,000, along with annual bonus eligibility. Total compensation for a candidate is determined by their relevant skills, location, and experience. We value our teammates - both their capabilities and character - as demonstrated by our amazing culture. NOTE: Compensation will be commensurate with experience. This job description is not intended to be all-inclusive. Team Member may perform other related duties as negotiated to meet the ongoing needs of the organization.
09/26/2026
Full time
Job Description Job Description Who are we? A strategic and trusted insurance partner, Berkshire Hathaway Specialty Insurance (BHSI), provides a broad range of commercial property, casualty and specialty insurance coverages and outstanding service to customers and brokers around the world. Part of Berkshire Hathaway's insurance operations, we bring our solutions to market with our stellar brand name, top-rated balance sheet, and the expertise of our global team of professionals, who exude excellent capabilities and strong character. We are a values-based organization where respect, integrity, excellence, collaboration, and passion define who we are and how we do business. We value diversity of backgrounds, experience, and perspectives and strive to foster an inclusive environment that enables all our team members to bring their best selves to work. We are one team committed to building a culture where every teammate has the opportunity to contribute and be recognized. Want to be part of the team building the finest property, casualty and specialty lines insurance company in the world? Learn more about our unique culture and history. Job Opportunity: Berxi () is a fast-growing e-commerce start-up within Berkshire Hathaway Specialty Insurance. We set out to build a modern, customer-focused, digital platform to help professionals and small businesses buy and manage insurance smarter and faster - all of which saves them time and money. BHSI has an exciting opportunity for a hands-on Marketing Web Production Specialist at Berxi who can both execute and improve our client-facing WordPress experience which drives the majority of our business. This is an execution-focused role for someone who can build, troubleshoot, and optimize pages directly. You're not expected to be a developer, but you are expected to handle simple CMS fixes and partner with our web development agency to scope more complex needs. You will own page production and performance across the marketing website, translating strategy into high-quality, conversion-oriented experiences throughout the customer journey. You'll work within an established system but are expected to challenge it by identifying UX, layout, and performance gaps and implementing improvements. You'll join a small, highly collaborative marketing web team that spans content, SEO, AEO, operations, and design. Because of our size, we rely on people who can work across disciplines, move quickly, identify opportunities that improve how we operate, and implement solutions without relying heavily on engineering support. Responsibilities: Execute and optimize marketing page experiences Build 5-8+ pages per month using WordPress (Gutenberg with a custom theme), working collaboratively with SMEs to execute and influence designs Implement SEO, UX, and conversion best practices directly in-page Execute QA across devices, browsers, and breakpoints Own marketing site performance and improvement Analyze engagement and conversion signals (scroll, clicks, drop-off, quote starts) Identify and fix issues related to layout, hierarchy, CTAs, and page structure, balancing UX, SEO, and conversion goals Drive measurable improvements in conversion and engagement metrics Manage technical site health Partner with web agency but own day-to-day site performance Monitor and improve: Page speed Core Web Vitals Responsiveness Template behavior Troubleshoot issues with internal team before escalating to development agency Increase technical leverage Solve simple front-end issues using HTML, CSS, and CMS capabilities Work collaboratively with web agency to solve more complex technical and design issues and template updates Modify blocks and layouts without requiring web agency support when possible Improve page performance, structure, and usability through hands-on changes Improve systems, not just pages Identify ways to make page builds faster, more scalable, and more consistent Contribute to evolution of templates, components, and workflows What success looks like Pages are shipped quickly and consistently meet quality standards Conversion and engagement metrics improve based on your changes Site issues are identified and resolved proactively The site functions at a high technical level for humans and machines Reliance on development agency decreases Page production becomes more reliable and scalable over time Qualifications, Skills and Experience: Required 3-5 years' experience in hands-on web execution roles (web ops, CMS management, digital experience) Strong experience building pages in WordPress or similar CMS Practical ability to troubleshoot and fix simple front-end issues using HTML/CSS Demonstrable understanding of UX and content hierarchy, responsive behavior, and accessibility basics Experience using analytics (GA4 or similar) to identify and act on performance issues Strong understanding of diagnostic web metrics and Core Web Vitals (CLS, LCP, INP, TTFB) and how they impact UX, SEO, and AI-driven discovery Working knowledge of SEO/AEO execution: Applying search intent to page structure Implementing headings, internal linking, structured content Self-starter who can take on responsibility and achieve goals independently Strong collaborator who can communicate across technical and non-technical teams Ability to work 4 days per week onsite in downtown Boston Preferred Bachelor's degree in marketing, digital media, communications, e-commerce, information systems, web development, or a related field; equivalent experience considered Experience working at or managing a web agency Familiarity with tools like GTM, Clarity, Heap, GSC E-commerce experience Experience with CRO and experimentation Understanding of accessibility best practices and how to apply them Exposure to technical SEO and page performance optimization Experience in finance, insurance, or other regulated industries BHSI Offers: A competitive package and exciting growth opportunities for career-oriented teammates. A dynamic, action oriented, and thoughtful environment centered on always doing the right thing for our customers, teammates, and our other stakeholders. A purposely non-bureaucratic organization that embraces simplicity over complexity and emphasizes individual excellence in a team framework. Benefits that support your life and well-being, which include: Comprehensive Health, Dental and Vision benefits Disability Insurance (both short-term and long-term) Life Insurance (for you and your family) Accidental Death & Dismemberment Insurance (for you and your family) Flexible Spending Accounts Health Reimbursement Account Employee Assistance Program Retirement Savings 401(k) Plan with Company Match Generous holiday and Paid Time Off Tuition Reimbursement Paid Parental Leave The base salary range for this position is $95,000 to $115,000, along with annual bonus eligibility. Total compensation for a candidate is determined by their relevant skills, location, and experience. We value our teammates - both their capabilities and character - as demonstrated by our amazing culture. NOTE: Compensation will be commensurate with experience. This job description is not intended to be all-inclusive. Team Member may perform other related duties as negotiated to meet the ongoing needs of the organization.
Digital Marketing & Website Specialist
Weiss Technik North America, Inc. Grand Rapids, Michigan
Job Description Job Description Weiss Technik North America is the world's largest manufacturer of environmental test chambers focused on technology and innovation. We serve the market with three product brands: Weiss Technik, Cincinnati Sub-Zero (CSZ), and Dynavac. Weiss Technik is part of the Schunk Group, a globally active technology group with over 10,000 employees across 26 countries. If you want to be part of an organization that helps companies test next-generation technologies, improving the safety and reliability of the products we count on every day, then this is the place for you. Be part of a global, growing company, join our valued team, develop your talents, and make a difference every day. The Digital Marketing Specialist owns the strategy, execution, and optimization of the company's digital presence. This role blends web design, UX leadership, SEO, generative engine optimization, answer engine optimization, and marketing automation with hands-on management of multiple CMS platforms, including WordPress and DNN. The ideal candidate is a hybrid marketer-technologist who can build, optimize, and scale digital experiences that drive measurable growth across both traditional search engines and emerging AI-driven discovery Authority Statement The Job Title listed empowers the Incumbent with the authority to execute all duties and responsibilities listed below. In the event of a conflict of authority, the Incumbent shall elevate to direct supervisor for resolution. Duties and Responsibilities Website & UX Management Direct the design, development, and ongoing optimization of all company websites to ensure a high-performance, secure, and brand-consistent digital experience Own end-to-end website UX, including navigation, mobile responsiveness, content structure, and user interaction Perform regular website audits to identify UX issues, broken links, and performance optimization opportunities Content & CMS Management Manage day-to-day CMS operations across platforms (e.g., WordPress, DNN), including content creation, updates, and page development Create, publish, and continuously refresh website content ensuring SEO best practices, and content that drives engagement and conversions. Search Optimization (SEO, GEO, AEO) Develop and execute SEO initiatives, including technical audits, keyword mapping, on-page optimization, schema markup, and backlink strategy Execute on-page SEO best practices including meta tags, headers, internal linking, and content alignment to search intent Conduct ongoing technical audits (crawl analysis, indexing, site health) and implement improvements Create and execute Generative Engine Optimization (GEO) strategies to increase visibility across AI-driven platforms (e.g., ChatGPT, Gemini, Perplexity) Implement Answer Engine Optimization (AEO) strategies to capture featured snippets, direct answers, and AI-generated summaries. Lead and build HubSpot marketing automation, using sophisticated workflows, lead scoring models, and segmented nurture programs. Collaborate with agency partners to manage and refine paid and organic campaigns, ensuring maximum ROI and conversion efficiency. Partner cross-functionally with Content, Product, and Sales teams to align digital campaign messaging with broader business objectives. Track and analyze digital performance data and translate insights into actionable recommendations using analytics platforms and KPI reporting. Qualifications Bachelor's degree in Marketing, Communications, Computer Science, or a related field, with 3-5+ years of hands-on experience in digital marketing. Exceptional written and verbal communication skills, with experience creating high quality web content and collaborating effectively with cross functional teams and external partners. Demonstrated success managing websites and driving conversion growth through technical SEO, schema markup, and emerging practices in Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). Proficient with CMS platforms, including WordPress and DNN (DotNetNuke), with the ability to troubleshoot, update, and optimize site performance. HubSpot expertise, with hands on experience building complex workflows, optimizing lead scoring models. Strong working knowledge of HTML/CSS, mobile responsive design, and analytics platforms, including Google Analytics 4 (GA4), Google Search Console, and leading SEO/SEM/AI tracking tools. Proven ability to leverage AI driven tools (e.g., ChatGPT, Gemini, Perplexity) for content optimization, insights generation, and performance analysis. Working Conditions Mostly stationary work with occasional movement throughout facilities to access files, chambers, office machinery, etc. Frequently lifting and carrying up to 10 lbs. and occasionally lifting up to 50 lbs. Use of hands to hold, lift and handle materials. Occasional climbing, bending and squatting. Direct Reports: No FLSA: Exempt or Non-exempt Exempt/Full Time/40 hours a week
09/26/2026
Full time
Job Description Job Description Weiss Technik North America is the world's largest manufacturer of environmental test chambers focused on technology and innovation. We serve the market with three product brands: Weiss Technik, Cincinnati Sub-Zero (CSZ), and Dynavac. Weiss Technik is part of the Schunk Group, a globally active technology group with over 10,000 employees across 26 countries. If you want to be part of an organization that helps companies test next-generation technologies, improving the safety and reliability of the products we count on every day, then this is the place for you. Be part of a global, growing company, join our valued team, develop your talents, and make a difference every day. The Digital Marketing Specialist owns the strategy, execution, and optimization of the company's digital presence. This role blends web design, UX leadership, SEO, generative engine optimization, answer engine optimization, and marketing automation with hands-on management of multiple CMS platforms, including WordPress and DNN. The ideal candidate is a hybrid marketer-technologist who can build, optimize, and scale digital experiences that drive measurable growth across both traditional search engines and emerging AI-driven discovery Authority Statement The Job Title listed empowers the Incumbent with the authority to execute all duties and responsibilities listed below. In the event of a conflict of authority, the Incumbent shall elevate to direct supervisor for resolution. Duties and Responsibilities Website & UX Management Direct the design, development, and ongoing optimization of all company websites to ensure a high-performance, secure, and brand-consistent digital experience Own end-to-end website UX, including navigation, mobile responsiveness, content structure, and user interaction Perform regular website audits to identify UX issues, broken links, and performance optimization opportunities Content & CMS Management Manage day-to-day CMS operations across platforms (e.g., WordPress, DNN), including content creation, updates, and page development Create, publish, and continuously refresh website content ensuring SEO best practices, and content that drives engagement and conversions. Search Optimization (SEO, GEO, AEO) Develop and execute SEO initiatives, including technical audits, keyword mapping, on-page optimization, schema markup, and backlink strategy Execute on-page SEO best practices including meta tags, headers, internal linking, and content alignment to search intent Conduct ongoing technical audits (crawl analysis, indexing, site health) and implement improvements Create and execute Generative Engine Optimization (GEO) strategies to increase visibility across AI-driven platforms (e.g., ChatGPT, Gemini, Perplexity) Implement Answer Engine Optimization (AEO) strategies to capture featured snippets, direct answers, and AI-generated summaries. Lead and build HubSpot marketing automation, using sophisticated workflows, lead scoring models, and segmented nurture programs. Collaborate with agency partners to manage and refine paid and organic campaigns, ensuring maximum ROI and conversion efficiency. Partner cross-functionally with Content, Product, and Sales teams to align digital campaign messaging with broader business objectives. Track and analyze digital performance data and translate insights into actionable recommendations using analytics platforms and KPI reporting. Qualifications Bachelor's degree in Marketing, Communications, Computer Science, or a related field, with 3-5+ years of hands-on experience in digital marketing. Exceptional written and verbal communication skills, with experience creating high quality web content and collaborating effectively with cross functional teams and external partners. Demonstrated success managing websites and driving conversion growth through technical SEO, schema markup, and emerging practices in Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). Proficient with CMS platforms, including WordPress and DNN (DotNetNuke), with the ability to troubleshoot, update, and optimize site performance. HubSpot expertise, with hands on experience building complex workflows, optimizing lead scoring models. Strong working knowledge of HTML/CSS, mobile responsive design, and analytics platforms, including Google Analytics 4 (GA4), Google Search Console, and leading SEO/SEM/AI tracking tools. Proven ability to leverage AI driven tools (e.g., ChatGPT, Gemini, Perplexity) for content optimization, insights generation, and performance analysis. Working Conditions Mostly stationary work with occasional movement throughout facilities to access files, chambers, office machinery, etc. Frequently lifting and carrying up to 10 lbs. and occasionally lifting up to 50 lbs. Use of hands to hold, lift and handle materials. Occasional climbing, bending and squatting. Direct Reports: No FLSA: Exempt or Non-exempt Exempt/Full Time/40 hours a week
Digital Marketing & E-Commerce Specialist
The Fountainhead Group,Inc. New York Mills, New York
Job Description Job Description Fountainhead Group is seeking a Digital Marketing & E-Commerce Specialist to support and optimize our digital presence across websites, e-commerce platforms, social media, and online marketplaces. Reporting to the Digital & E-Commerce Manager, this role is responsible for maintaining accurate product content, creating engaging digital assets, supporting online marketing initiatives, and ensuring consistent customer experiences across all digital channels. The ideal candidate is highly organized, creative, and data-driven, with experience in digital marketing, content management, e-commerce, and online merchandising. This individual will work closely with Marketing, Sales, Product Management, and E-Commerce teams to support product launches, improve online visibility, and drive customer engagement. KEY RESPONSIBILITIES: Maintain and optimize website, e-commerce, marketplace, and retailer product content. Support new product launches by ensuring accurate product information, digital assets, and online merchandising across all channels. Create and manage digital content, including product pages, graphics, promotional materials, videos, and social media content. Improve online visibility through SEO best practices and AI-driven search optimization. Coordinate content and engagement across social media platforms and support digital advertising campaigns. Monitor website, campaign, and e-commerce performance metrics and recommend improvements. Track online reviews and customer feedback to enhance brand reputation and customer experience. Collaborate with Marketing, Sales, Product Management, and E-Commerce teams to support growth initiatives and customer engagement. QUALIFICATIONS: Bachelor's degree in Marketing, Communications, Business, Digital Media, or equivalent experience. 3+ years of experience in digital marketing, e-commerce, content management, or digital merchandising. Knowledge of SEO, digital marketing strategies, social media, and e-commerce best practices. Experience with CMS platforms, analytics tools, Canva, Adobe Creative Suite, or similar marketing technologies. Strong communication, organization, and project management skills. Ability to manage multiple priorities in a fast-paced environment. Manufacturing, consumer products, retail, or industrial industry experience preferred. COMPANY PROFILE: The Fountainhead Group is a family-owned and operated company, dedicated to the success and longevity of our business, our employees, and our community. For more than 130 years, FGI has been creating, innovating, and manufacturing liquid sprayer products for the world's top brands and retailers. From the first compressed air sprayer in 1888, we have dedicated ourselves to creating products that make our customers' lives easier, expanding our offering to include the highest quality sprayer technology for both home and professional use. Across three manufacturing and distribution centers in Central New York, we're committed to the betterment of our FGI Family of employees and our local community, supporting more than 350+ local nonprofits through our robust philanthropy and volunteer programs to ensure the success of our community for generations to come. The Fountainhead Group is an Equal Opportunity Employer (AAE/EEO) and ranked one of the Best Companies to Work for in New York State by the Society for Human Resource Management. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, refugee or disability status. With over 12 languages spoken at FGI, regardless of language ability, education, or training, there is a place for you within the FGI Family!
09/26/2026
Full time
Job Description Job Description Fountainhead Group is seeking a Digital Marketing & E-Commerce Specialist to support and optimize our digital presence across websites, e-commerce platforms, social media, and online marketplaces. Reporting to the Digital & E-Commerce Manager, this role is responsible for maintaining accurate product content, creating engaging digital assets, supporting online marketing initiatives, and ensuring consistent customer experiences across all digital channels. The ideal candidate is highly organized, creative, and data-driven, with experience in digital marketing, content management, e-commerce, and online merchandising. This individual will work closely with Marketing, Sales, Product Management, and E-Commerce teams to support product launches, improve online visibility, and drive customer engagement. KEY RESPONSIBILITIES: Maintain and optimize website, e-commerce, marketplace, and retailer product content. Support new product launches by ensuring accurate product information, digital assets, and online merchandising across all channels. Create and manage digital content, including product pages, graphics, promotional materials, videos, and social media content. Improve online visibility through SEO best practices and AI-driven search optimization. Coordinate content and engagement across social media platforms and support digital advertising campaigns. Monitor website, campaign, and e-commerce performance metrics and recommend improvements. Track online reviews and customer feedback to enhance brand reputation and customer experience. Collaborate with Marketing, Sales, Product Management, and E-Commerce teams to support growth initiatives and customer engagement. QUALIFICATIONS: Bachelor's degree in Marketing, Communications, Business, Digital Media, or equivalent experience. 3+ years of experience in digital marketing, e-commerce, content management, or digital merchandising. Knowledge of SEO, digital marketing strategies, social media, and e-commerce best practices. Experience with CMS platforms, analytics tools, Canva, Adobe Creative Suite, or similar marketing technologies. Strong communication, organization, and project management skills. Ability to manage multiple priorities in a fast-paced environment. Manufacturing, consumer products, retail, or industrial industry experience preferred. COMPANY PROFILE: The Fountainhead Group is a family-owned and operated company, dedicated to the success and longevity of our business, our employees, and our community. For more than 130 years, FGI has been creating, innovating, and manufacturing liquid sprayer products for the world's top brands and retailers. From the first compressed air sprayer in 1888, we have dedicated ourselves to creating products that make our customers' lives easier, expanding our offering to include the highest quality sprayer technology for both home and professional use. Across three manufacturing and distribution centers in Central New York, we're committed to the betterment of our FGI Family of employees and our local community, supporting more than 350+ local nonprofits through our robust philanthropy and volunteer programs to ensure the success of our community for generations to come. The Fountainhead Group is an Equal Opportunity Employer (AAE/EEO) and ranked one of the Best Companies to Work for in New York State by the Society for Human Resource Management. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, refugee or disability status. With over 12 languages spoken at FGI, regardless of language ability, education, or training, there is a place for you within the FGI Family!
Digital Marketing and Communications Specialist
NJ PEDIATRIC NEUROSCIENCE INSTITUTE Morristown, New Jersey
Job Description Job Description Benefits: 401(k) 401(k) matching Dental insurance Health insurance Paid time off Vision insurance Position Summary The Digital Marketing and Communications Specialist is responsible for developing, implementing, and managing NJPNI's digital marketing strategy to strengthen the organization's online presence, increase brand awareness, support patient acquisition, and promote the Practice's physicians, programs, and services. This position serves as the primary steward of NJPNI's digital identity by managing social media platforms, website content, online provider profiles, search engine optimization (SEO) initiatives, digital advertising campaigns, and reputation management. This person works collaboratively with physicians, executive leadership, IT, and external partners to create engaging content, analyze digital performance metrics, identify growth opportunities, and execute marketing initiatives that align with the Practice's strategic goals. This role requires creativity, initiative, strong communication skills, and the ability to independently manage multiple projects while maintaining a consistent and professional brand image across all digital platforms. Key Responsibilities Develop and execute comprehensive digital marketing campaigns that increase patient referrals, promote physician services, and support organizational growth. Manage NJPNI's online reputation by monitoring and responding appropriately to Google reviews and other public review platforms in collaboration with leadership. Develop and maintain an annual digital marketing calendar that aligns with organizational initiatives, physician recruitment, community outreach, awareness campaigns, and strategic priorities. Coordinate the promotion of new providers, specialty programs, clinical services, events, and community partnerships across all digital platforms. Monitor website traffic, search rankings, conversion rates, and engagement metrics; prepare monthly analytics reports with recommendations for continuous improvement. Ensure all website and digital content is accurate, current, HIPAA-compliant, and consistent with NJPNI's branding standards. Capture and create high-quality photo and video content highlighting providers, patient education, office activities, community events, and organizational milestones. Identify emerging digital marketing trends, technologies, and opportunities to improve patient engagement and brand visibility. Ensures that NJPNI has a consistent presence on social media (daily, weekly etc.) Create, curate, and manage all published content (images, video, written). Engage with patients when questions arise via email, reviews, social media etc , reaffirming their concerns, and being active as a brand representative in organic conversations. Analyze Google data with SEO and IT and tailor strategies that may enhance or maintain positive metrics. Collaborate with the IT department (and physicians) in building Google Business profiles, website updates, and reports containing pertinent data that help the marketing team reach more tailored metrics. Collaborate with executive leadership and the Board of Directors to develop, implement, evaluate, and refine digital marketing strategies that support organizational objectives. Take pictures of in-office activity, outside events that involve NJPNI or celebratory/festive gatherings and ensure posting as appropriate on our social media platforms. Ensures that all providers have an online presence and their information is validated and updated frequently as needed (Healthgrades, USA Docs, US News and Health Reports, Google Business Reviews, In-House surveys etc ) Stay updated with the latest social media trends, tools, and technologies. Provide regular reports on social media performance and suggest improvements. Prepared and always ready to add updates to our website and socials as needed. Demonstrates social networking experience and social analytics tool knowledge Knowledge of web design, web development, CRO, and SEO. Perform other duties as assigned. Performance Expectations Maintain an active and consistent presence across all NJPNI social media platforms. Ensure content is posted according to the approved marketing calendar. Monitor and respond to online reviews and digital inquiries in a timely manner. Provide monthly analytics reports demonstrating engagement, website traffic, audience growth, and campaign effectiveness. Demonstrate initiative by proactively identifying opportunities to enhance NJPNI's digital presence and marketing effectiveness. Maintain a professional, collaborative, and highly responsive approach while managing multiple priorities. Demonstrates initiative, creativity, accountability, and the ability to work independently with minimal supervision while consistently meeting deadlines and organizational objectives Qualifications Bachelor's degree in Marketing, Digital Marketing, Communications, Public Relations, Business Administration, Graphic Design, or a related field required. Master's degree or professional marketing certifications (Google Analytics, Google Ads, HubSpot, Meta Blueprint, etc.) preferred. Minimum of 3 years of progressively responsible experience in digital marketing, social media management, brand development, or communications. Experience developing and implementing successful digital marketing campaigns across multiple platforms. Experience creating professional written, graphic, and video content for business or healthcare organizations preferred. Healthcare or medical practice marketing experience strongly preferred. Work Environment & Physical Requirements Standard office environment within a medical practice. Frequent use of computers and telephones. Occasional lifting of files, office supplies, or equipment (up to 20 lbs).
09/26/2026
Full time
Job Description Job Description Benefits: 401(k) 401(k) matching Dental insurance Health insurance Paid time off Vision insurance Position Summary The Digital Marketing and Communications Specialist is responsible for developing, implementing, and managing NJPNI's digital marketing strategy to strengthen the organization's online presence, increase brand awareness, support patient acquisition, and promote the Practice's physicians, programs, and services. This position serves as the primary steward of NJPNI's digital identity by managing social media platforms, website content, online provider profiles, search engine optimization (SEO) initiatives, digital advertising campaigns, and reputation management. This person works collaboratively with physicians, executive leadership, IT, and external partners to create engaging content, analyze digital performance metrics, identify growth opportunities, and execute marketing initiatives that align with the Practice's strategic goals. This role requires creativity, initiative, strong communication skills, and the ability to independently manage multiple projects while maintaining a consistent and professional brand image across all digital platforms. Key Responsibilities Develop and execute comprehensive digital marketing campaigns that increase patient referrals, promote physician services, and support organizational growth. Manage NJPNI's online reputation by monitoring and responding appropriately to Google reviews and other public review platforms in collaboration with leadership. Develop and maintain an annual digital marketing calendar that aligns with organizational initiatives, physician recruitment, community outreach, awareness campaigns, and strategic priorities. Coordinate the promotion of new providers, specialty programs, clinical services, events, and community partnerships across all digital platforms. Monitor website traffic, search rankings, conversion rates, and engagement metrics; prepare monthly analytics reports with recommendations for continuous improvement. Ensure all website and digital content is accurate, current, HIPAA-compliant, and consistent with NJPNI's branding standards. Capture and create high-quality photo and video content highlighting providers, patient education, office activities, community events, and organizational milestones. Identify emerging digital marketing trends, technologies, and opportunities to improve patient engagement and brand visibility. Ensures that NJPNI has a consistent presence on social media (daily, weekly etc.) Create, curate, and manage all published content (images, video, written). Engage with patients when questions arise via email, reviews, social media etc , reaffirming their concerns, and being active as a brand representative in organic conversations. Analyze Google data with SEO and IT and tailor strategies that may enhance or maintain positive metrics. Collaborate with the IT department (and physicians) in building Google Business profiles, website updates, and reports containing pertinent data that help the marketing team reach more tailored metrics. Collaborate with executive leadership and the Board of Directors to develop, implement, evaluate, and refine digital marketing strategies that support organizational objectives. Take pictures of in-office activity, outside events that involve NJPNI or celebratory/festive gatherings and ensure posting as appropriate on our social media platforms. Ensures that all providers have an online presence and their information is validated and updated frequently as needed (Healthgrades, USA Docs, US News and Health Reports, Google Business Reviews, In-House surveys etc ) Stay updated with the latest social media trends, tools, and technologies. Provide regular reports on social media performance and suggest improvements. Prepared and always ready to add updates to our website and socials as needed. Demonstrates social networking experience and social analytics tool knowledge Knowledge of web design, web development, CRO, and SEO. Perform other duties as assigned. Performance Expectations Maintain an active and consistent presence across all NJPNI social media platforms. Ensure content is posted according to the approved marketing calendar. Monitor and respond to online reviews and digital inquiries in a timely manner. Provide monthly analytics reports demonstrating engagement, website traffic, audience growth, and campaign effectiveness. Demonstrate initiative by proactively identifying opportunities to enhance NJPNI's digital presence and marketing effectiveness. Maintain a professional, collaborative, and highly responsive approach while managing multiple priorities. Demonstrates initiative, creativity, accountability, and the ability to work independently with minimal supervision while consistently meeting deadlines and organizational objectives Qualifications Bachelor's degree in Marketing, Digital Marketing, Communications, Public Relations, Business Administration, Graphic Design, or a related field required. Master's degree or professional marketing certifications (Google Analytics, Google Ads, HubSpot, Meta Blueprint, etc.) preferred. Minimum of 3 years of progressively responsible experience in digital marketing, social media management, brand development, or communications. Experience developing and implementing successful digital marketing campaigns across multiple platforms. Experience creating professional written, graphic, and video content for business or healthcare organizations preferred. Healthcare or medical practice marketing experience strongly preferred. Work Environment & Physical Requirements Standard office environment within a medical practice. Frequent use of computers and telephones. Occasional lifting of files, office supplies, or equipment (up to 20 lbs).
Digital Marketing & Technology Specialist
The Recovery Syndicate Chandler, Arizona
Job Description Job Description Digital Marketing & Technology Specialist Recovery Syndicate Chandler, AZ Full-Time On-Site Contractor 1099 Reports To: CEO $20 - 30hr (DOE) Depending on Experience Recovery Syndicate is seeking a creative, driven, and technology-focused Digital Marketing & Technology Specialist to help grow our organization through innovative marketing, technology, and AI solutions. This position will begin as a 1099 independent contractor , providing flexibility for both Recovery Syndicate and the successful candidate to ensure a strong mutual fit. Our goal is to develop a long-term working relationship. If the contractor demonstrates strong performance, aligns with our culture, and contributes to our continued growth, there is a clear opportunity to transition into a full-time employee position with competitive pay, benefits, paid time off, and long-term career advancement . This role works directly with executive leadership and offers the opportunity to make a significant impact on the organization's growth. You'll lead our digital marketing efforts, manage our website and technology systems, implement AI solutions, and help shape the future of Recovery Syndicate as we continue to expand. Job Summary Digital Marketing & Advertising Manage Google Ads and Meta advertising campaigns Develop email marketing campaigns Increase leads, admissions, and marketing ROI Monitor campaign performance and analytics Social Media Management Manage various social media platforms such as Facebook and Instagram Create and maintain content calendars Develop engaging posts, graphics, and marketing videos Monitor audience engagement, reviews, and online inquiries Develop and implement strategies to grow brand awareness Website & SEO Manage and update Recovery Syndicate Website (WordPress) Create website content and landing pages (WordPress) Improve SEO and Google search rankings Manage Google Business Profile and online reviews Improve website conversions and user experience Technology Support Support Microsoft 365, Teams, SharePoint, and OneDrive Assist with Kipu EMR, CallRail, and marketing platforms Provide basic IT support and troubleshooting Help improve technology systems and workflows Reporting & Analytics Track website, SEO, advertising, and social media performance Monitor lead generation and admissions trends Create monthly leadership reports Qualifications Required 2+ years of digital marketing and/or social media experience Experience managing business social media accounts Experience with WordPress or similar website platforms Knowledge of Google Ads and SEO Strong writing, communication, and organizational skills You will need to obtain a fingerprint clearance card. Preferred Healthcare or behavioral health marketing experience Graphic design and video editing skills Google Analytics experience Adobe Creative Suite experience Canva Adobe Photoshop Microsoft 365 administration experience Experience with Kipu EMR. Apply today and help us connect more people to life-changing treatment and recovery!
09/26/2026
Full time
Job Description Job Description Digital Marketing & Technology Specialist Recovery Syndicate Chandler, AZ Full-Time On-Site Contractor 1099 Reports To: CEO $20 - 30hr (DOE) Depending on Experience Recovery Syndicate is seeking a creative, driven, and technology-focused Digital Marketing & Technology Specialist to help grow our organization through innovative marketing, technology, and AI solutions. This position will begin as a 1099 independent contractor , providing flexibility for both Recovery Syndicate and the successful candidate to ensure a strong mutual fit. Our goal is to develop a long-term working relationship. If the contractor demonstrates strong performance, aligns with our culture, and contributes to our continued growth, there is a clear opportunity to transition into a full-time employee position with competitive pay, benefits, paid time off, and long-term career advancement . This role works directly with executive leadership and offers the opportunity to make a significant impact on the organization's growth. You'll lead our digital marketing efforts, manage our website and technology systems, implement AI solutions, and help shape the future of Recovery Syndicate as we continue to expand. Job Summary Digital Marketing & Advertising Manage Google Ads and Meta advertising campaigns Develop email marketing campaigns Increase leads, admissions, and marketing ROI Monitor campaign performance and analytics Social Media Management Manage various social media platforms such as Facebook and Instagram Create and maintain content calendars Develop engaging posts, graphics, and marketing videos Monitor audience engagement, reviews, and online inquiries Develop and implement strategies to grow brand awareness Website & SEO Manage and update Recovery Syndicate Website (WordPress) Create website content and landing pages (WordPress) Improve SEO and Google search rankings Manage Google Business Profile and online reviews Improve website conversions and user experience Technology Support Support Microsoft 365, Teams, SharePoint, and OneDrive Assist with Kipu EMR, CallRail, and marketing platforms Provide basic IT support and troubleshooting Help improve technology systems and workflows Reporting & Analytics Track website, SEO, advertising, and social media performance Monitor lead generation and admissions trends Create monthly leadership reports Qualifications Required 2+ years of digital marketing and/or social media experience Experience managing business social media accounts Experience with WordPress or similar website platforms Knowledge of Google Ads and SEO Strong writing, communication, and organizational skills You will need to obtain a fingerprint clearance card. Preferred Healthcare or behavioral health marketing experience Graphic design and video editing skills Google Analytics experience Adobe Creative Suite experience Canva Adobe Photoshop Microsoft 365 administration experience Experience with Kipu EMR. Apply today and help us connect more people to life-changing treatment and recovery!
Digital Growth Specialist
Reliable Heating & Air Kennesaw, Georgia
Job Description Job Description Summary Do you want to join one of the nation's fastest-growing home services businesses with multiple locations across the U.S.? We're looking for a curious, digitally savvy marketer who is passionate about finding new ways to drive growth across our multiple US distinct brands. As the Digital Growth Specialist , you'll work across the digital customer journey, from how customers find us to how they engage, convert and stay connected with our brands. You'll work across paid and organic search, websites, email marketing, automation, AI and emerging digital tools, using them together to generate more leads, improve conversion and help more customers. We are looking for a well-rounded digital marketer , not someone focused on one channel all day. Our approach is to build strong, sustainable campaigns and systems that can be monitored and improved without constant manual intervention, then focus on the next meaningful opportunity for growth. This is a hands-on role for someone who likes to dig into the data, find opportunities and figure out how to make them happen. This position is 100% on site at our Kennesaw, GA Headquarters. Key Responsibilities Digital Acquisition & Visibility Manage paid search, SEO, local search and emerging search visibility across multiple brands and markets. Manage campaign structure, budgets, targeting and optimization to maximize qualified demand, market visibility and business return. Monitor search trends, competitors and AI/LLM visibility and act on meaningful opportunities. Website & Conversion Improve websites and landing pages to generate more calls, leads and booked appointments. Identify friction across forms, online scheduling, offers and other conversion points. Work with web and marketing partners to implement and measure improvements. Email, Lifecycle & Automation Build email and digital journeys for lead follow-up, reactivation, maintenance, replacement and cross-sell. Use customer data and segmentation to improve relevance and response. Build scalable lead follow-up and recovery using CRM tools, Zapier, automation and AI-assisted response. Analytics, Budget & Growth Track performance from traffic through leads, bookings and revenue where available. Manage digital budgets and pacing across brands and markets. Evaluate performance based on overall business impact, not isolated platform metrics. Prioritize the initiatives most likely to create meaningful incremental growth. Business & Partner Collaboration Build strong relationships with General Managers and local teams to understand each market and business need. Work across marketing, operations, call center, web and other internal teams to improve the customer journey. Leverage agencies and outside partners when additional expertise or execution support is needed. Build solutions that are scalable, repeatable and do not require unnecessary manual management. Technology & Continuous Improvement Evaluate new digital tools, platforms, automation and AI capabilities that could improve marketing performance or customer experience. Build processes and solutions that are scalable, repeatable and capable of operating effectively without unnecessary manual intervention. Work across marketing, operations, call center, web and external partners to connect systems and remove gaps in the customer journey. Qualifications 3-5 years of hands-on digital or performance marketing experience. Strong paid search experience, with working knowledge of SEO, website conversion and lead generation. Experience with email marketing, lifecycle campaigns, CRM or marketing automation preferred. Familiarity with GA4, Google Tag Manager, Looker Studio and tools such as SEMrush/Ahrefs. Comfortable using tools such as Zapier, AI platforms and emerging digital technology. Strong analytical skills and experience managing budgets and performance across multiple campaigns or markets. Working knowledge of CMS platforms and basic HTML/CSS. Strong communicator who can work with business leaders, internal teams, agencies and vendors. Self-starter who can manage multiple priorities, identify opportunities and turn ideas into execution. Please note that any offer of employment is conditional upon successful completion of a background check, drug screen, and motor vehicle record review (as applicable). Reliable is proud to be an equal opportunity employer, celebrating diversity and creating an inclusive environment for all employees. We do not discriminate in our employment practices based on race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, disability, genetic information, pregnancy or related condition, marital status, military or veteran status or any other basis protected by federal, state, or local law.
09/26/2026
Full time
Job Description Job Description Summary Do you want to join one of the nation's fastest-growing home services businesses with multiple locations across the U.S.? We're looking for a curious, digitally savvy marketer who is passionate about finding new ways to drive growth across our multiple US distinct brands. As the Digital Growth Specialist , you'll work across the digital customer journey, from how customers find us to how they engage, convert and stay connected with our brands. You'll work across paid and organic search, websites, email marketing, automation, AI and emerging digital tools, using them together to generate more leads, improve conversion and help more customers. We are looking for a well-rounded digital marketer , not someone focused on one channel all day. Our approach is to build strong, sustainable campaigns and systems that can be monitored and improved without constant manual intervention, then focus on the next meaningful opportunity for growth. This is a hands-on role for someone who likes to dig into the data, find opportunities and figure out how to make them happen. This position is 100% on site at our Kennesaw, GA Headquarters. Key Responsibilities Digital Acquisition & Visibility Manage paid search, SEO, local search and emerging search visibility across multiple brands and markets. Manage campaign structure, budgets, targeting and optimization to maximize qualified demand, market visibility and business return. Monitor search trends, competitors and AI/LLM visibility and act on meaningful opportunities. Website & Conversion Improve websites and landing pages to generate more calls, leads and booked appointments. Identify friction across forms, online scheduling, offers and other conversion points. Work with web and marketing partners to implement and measure improvements. Email, Lifecycle & Automation Build email and digital journeys for lead follow-up, reactivation, maintenance, replacement and cross-sell. Use customer data and segmentation to improve relevance and response. Build scalable lead follow-up and recovery using CRM tools, Zapier, automation and AI-assisted response. Analytics, Budget & Growth Track performance from traffic through leads, bookings and revenue where available. Manage digital budgets and pacing across brands and markets. Evaluate performance based on overall business impact, not isolated platform metrics. Prioritize the initiatives most likely to create meaningful incremental growth. Business & Partner Collaboration Build strong relationships with General Managers and local teams to understand each market and business need. Work across marketing, operations, call center, web and other internal teams to improve the customer journey. Leverage agencies and outside partners when additional expertise or execution support is needed. Build solutions that are scalable, repeatable and do not require unnecessary manual management. Technology & Continuous Improvement Evaluate new digital tools, platforms, automation and AI capabilities that could improve marketing performance or customer experience. Build processes and solutions that are scalable, repeatable and capable of operating effectively without unnecessary manual intervention. Work across marketing, operations, call center, web and external partners to connect systems and remove gaps in the customer journey. Qualifications 3-5 years of hands-on digital or performance marketing experience. Strong paid search experience, with working knowledge of SEO, website conversion and lead generation. Experience with email marketing, lifecycle campaigns, CRM or marketing automation preferred. Familiarity with GA4, Google Tag Manager, Looker Studio and tools such as SEMrush/Ahrefs. Comfortable using tools such as Zapier, AI platforms and emerging digital technology. Strong analytical skills and experience managing budgets and performance across multiple campaigns or markets. Working knowledge of CMS platforms and basic HTML/CSS. Strong communicator who can work with business leaders, internal teams, agencies and vendors. Self-starter who can manage multiple priorities, identify opportunities and turn ideas into execution. Please note that any offer of employment is conditional upon successful completion of a background check, drug screen, and motor vehicle record review (as applicable). Reliable is proud to be an equal opportunity employer, celebrating diversity and creating an inclusive environment for all employees. We do not discriminate in our employment practices based on race, color, religion, sex, sexual orientation, gender identity or expression, age, national origin, disability, genetic information, pregnancy or related condition, marital status, military or veteran status or any other basis protected by federal, state, or local law.
Digital Platforms Specialist
Mitsubishi Electric US, Inc. Vernon Hills, Illinois
Job Description Job Description POSITION SUMMARY: Under general supervision, the Digital Platforms & Marketing Operations Specialist supports the execution, optimization, and governance of the company's digital marketing ecosystem. This role is responsible for maintaining digital platforms, supporting marketing automation and CRM processes, ensuring data integrity, and providing actionable insights that improve lead generation, customer engagement, and marketing performance. This position serves as a key resource within the Marketing Communications team, connecting digital platforms, campaigns, analytics, and lead management processes to deliver efficient execution and measurable business outcomes. The role contributes to continuous improvement initiatives, platform innovation, AI-enabled marketing operations, and cross-functional collaboration with Sales, IT, Business Intelligence, and Product Management. The essential functions of the position include, but are not limited to the following: Digital Platforms Administration & Optimization Administer, optimize, and continuously improve company digital platforms, while supporting SEO, AI-search readiness, accessibility compliance, conversion optimization, and overall user experience. Monitor platform performance, troubleshoot issues, and coordinate resolutions with internal and external stakeholders. Support implementation, testing, and quality assurance of new platform features, integrations, and enhancements. Maintain platform readiness for campaigns, product launches, events, and lead generation initiatives. Marketing Automation & CRM Operations Configure, test, and maintain lead capture forms, nurture programs, automated workflows, and campaign tracking. Manage prospect lists, data imports, campaign associations, and lead routing processes. Support lead scoring models, lifecycle management, and automated conversion workflows. Monitor system integrations and data flows to ensure accuracy, reliability, and reporting consistency. Maintain established governance standards, naming conventions, and data hygiene practices. Lead Management, Analytics & Reporting Administer lead qualification, assignment, tracking, and lifecycle management processes. Monitor lead progression, lead quality, speed-to-lead, and funnel performance metrics. Report on performance for lead generation, opportunity influence, and marketing contribution to pipeline. Analyze performance trends, identify optimization opportunities, and recommend corrective actions. Partner with Sales and Business Intelligence teams to improve reporting accuracy and lead management effectiveness. Conversion Optimization & Customer Journey Support Support audience segmentation, personalization, and nurture program strategies. Conduct A/B testing and conversion optimization initiatives across websites, landing pages, forms, and email campaigns. Track customer engagement and identify opportunities to improve conversion rates and lead progression. Document testing results, insights, and recommendations for future campaigns. Digital Governance, Compliance & Innovation Support administration of privacy, consent management, cookie compliance, and digital governance programs. Assist with accessibility reviews and implementation of digital best practices. Maintain documentation of marketing technology platforms, integrations, workflows, and standard operating procedures. Support responsible adoption of AI-enabled tools and automation within marketing operations. Research emerging digital technologies and recommend opportunities to improve efficiency, scalability, and performance. Collaboration & Continuous Improvement Collaborate with Marketing Communications, Sales, IT, Product Management, and Business Intelligence teams related to digital platforms and marketing systems to support business objectives. Identify process improvement opportunities that enhance execution speed, data quality, automation, and operational efficiency. Support ongoing optimization of marketing technology, digital processes, and customer experiences. Other duties as assigned. EDUCATION AND EXPERIENCE: Bachelors Degree in Marketing Communications or 4+ years hands-on experience with digital marketing platforms. Working knowledge of CRM, marketing automation, CMS, analytics, and reporting platforms. Understanding of lead management, customer journey development, and marketing attribution. Familiarity with SEO, AI-search optimization, web accessibility, and privacy best practices. Strong analytical, troubleshooting, and problem-solving skills. Ability to manage multiple projects and priorities while maintaining exceptional attention to detail. Strong communication and collaboration skills across technical and non-technical teams. Process-oriented mindset with a focus on continuous improvement, innovation, and operational excellence. The pay range for this position at commencement of employment is expected to be between $26.93/hr. and $37.02/hr.; however, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including commissions based on achieving individual performance and/or sales metrics, incentive compensation and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these additional compensation and benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. We are an equal employment opportunity employer. All employment decisions are made without regard to race, color, religion, sex, pregnancy, breastfeeding or related medical condition, national origin, ancestry, citizenship, age, marital status, sexual orientation, gender identity, gender expression, domestic partnership, physical disability, mental disability, medical condition, genetic characteristic or information, military or veteran status or other legally protected status (except when one of these criteria is a legally permissible bona- fide occupational qualification).
09/26/2026
Full time
Job Description Job Description POSITION SUMMARY: Under general supervision, the Digital Platforms & Marketing Operations Specialist supports the execution, optimization, and governance of the company's digital marketing ecosystem. This role is responsible for maintaining digital platforms, supporting marketing automation and CRM processes, ensuring data integrity, and providing actionable insights that improve lead generation, customer engagement, and marketing performance. This position serves as a key resource within the Marketing Communications team, connecting digital platforms, campaigns, analytics, and lead management processes to deliver efficient execution and measurable business outcomes. The role contributes to continuous improvement initiatives, platform innovation, AI-enabled marketing operations, and cross-functional collaboration with Sales, IT, Business Intelligence, and Product Management. The essential functions of the position include, but are not limited to the following: Digital Platforms Administration & Optimization Administer, optimize, and continuously improve company digital platforms, while supporting SEO, AI-search readiness, accessibility compliance, conversion optimization, and overall user experience. Monitor platform performance, troubleshoot issues, and coordinate resolutions with internal and external stakeholders. Support implementation, testing, and quality assurance of new platform features, integrations, and enhancements. Maintain platform readiness for campaigns, product launches, events, and lead generation initiatives. Marketing Automation & CRM Operations Configure, test, and maintain lead capture forms, nurture programs, automated workflows, and campaign tracking. Manage prospect lists, data imports, campaign associations, and lead routing processes. Support lead scoring models, lifecycle management, and automated conversion workflows. Monitor system integrations and data flows to ensure accuracy, reliability, and reporting consistency. Maintain established governance standards, naming conventions, and data hygiene practices. Lead Management, Analytics & Reporting Administer lead qualification, assignment, tracking, and lifecycle management processes. Monitor lead progression, lead quality, speed-to-lead, and funnel performance metrics. Report on performance for lead generation, opportunity influence, and marketing contribution to pipeline. Analyze performance trends, identify optimization opportunities, and recommend corrective actions. Partner with Sales and Business Intelligence teams to improve reporting accuracy and lead management effectiveness. Conversion Optimization & Customer Journey Support Support audience segmentation, personalization, and nurture program strategies. Conduct A/B testing and conversion optimization initiatives across websites, landing pages, forms, and email campaigns. Track customer engagement and identify opportunities to improve conversion rates and lead progression. Document testing results, insights, and recommendations for future campaigns. Digital Governance, Compliance & Innovation Support administration of privacy, consent management, cookie compliance, and digital governance programs. Assist with accessibility reviews and implementation of digital best practices. Maintain documentation of marketing technology platforms, integrations, workflows, and standard operating procedures. Support responsible adoption of AI-enabled tools and automation within marketing operations. Research emerging digital technologies and recommend opportunities to improve efficiency, scalability, and performance. Collaboration & Continuous Improvement Collaborate with Marketing Communications, Sales, IT, Product Management, and Business Intelligence teams related to digital platforms and marketing systems to support business objectives. Identify process improvement opportunities that enhance execution speed, data quality, automation, and operational efficiency. Support ongoing optimization of marketing technology, digital processes, and customer experiences. Other duties as assigned. EDUCATION AND EXPERIENCE: Bachelors Degree in Marketing Communications or 4+ years hands-on experience with digital marketing platforms. Working knowledge of CRM, marketing automation, CMS, analytics, and reporting platforms. Understanding of lead management, customer journey development, and marketing attribution. Familiarity with SEO, AI-search optimization, web accessibility, and privacy best practices. Strong analytical, troubleshooting, and problem-solving skills. Ability to manage multiple projects and priorities while maintaining exceptional attention to detail. Strong communication and collaboration skills across technical and non-technical teams. Process-oriented mindset with a focus on continuous improvement, innovation, and operational excellence. The pay range for this position at commencement of employment is expected to be between $26.93/hr. and $37.02/hr.; however, base pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements, including commissions based on achieving individual performance and/or sales metrics, incentive compensation and discretionary awards in addition to a full range of medical, financial, and/or other benefits (including 401(k) eligibility and various paid time off benefits, such as vacation, sick time, and parental leave), dependent on the position offered. Details of participation in these additional compensation and benefit plans will be provided if an employee receives an offer of employment. If hired, employee will be in an "at-will position" and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors. In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire. We are an equal employment opportunity employer. All employment decisions are made without regard to race, color, religion, sex, pregnancy, breastfeeding or related medical condition, national origin, ancestry, citizenship, age, marital status, sexual orientation, gender identity, gender expression, domestic partnership, physical disability, mental disability, medical condition, genetic characteristic or information, military or veteran status or other legally protected status (except when one of these criteria is a legally permissible bona- fide occupational qualification).
Marketing, Social Media, Facebook, SEO, Website, Wordpress
Wald Manufacturing Inc Maysville, Kentucky
Job Description Job Description We are looking for someone to Work Onsite, Maysville KY Marketing Specialist / Digital Marketing & Website Coordinator We are looking for a creative, motivated, and experienced marketing professional to help grow and support our marketing department. This position is ideal for someone with a broad marketing skill set who enjoys working on a variety of projects. We are interested in candidates who have experience in some or all of the areas below. You do not need to be an expert in every category. Areas of Responsibility Digital Marketing Develop and manage digital marketing campaigns Help generate leads, website traffic, and sales Track marketing performance and identify opportunities for improvement Facebook & Meta Marketing Facebook advertising and boosted campaigns Facebook Marketplace Facebook Groups Meta Ads Manager Audience targeting and retargeting Lead-generation campaigns Facebook and Instagram content Social Media Marketing Facebook Instagram YouTube TikTok LinkedIn Create and schedule posts Develop social media campaigns Increase followers, engagement, and brand awareness Website Development & Management WordPress website building and maintenance WooCommerce Landing pages Product pages Website updates and improvements Website speed and user-experience improvements Conversion optimization SEO - Search Engine Optimization On-page SEO Local SEO Keyword research Google search rankings Product and category page optimization Content optimization Link-building strategies Technical SEO Google Search Console Google Marketing Google Ads / PPC Google Shopping Google Business Profile Google Analytics Google Search Console Conversion tracking Remarketing campaigns Content Creation Product photography Short-form video Marketing videos Website content Blog posts Product descriptions Email campaigns Promotional materials Basic graphic design E-Commerce Marketing Online product listings WooCommerce Marketplace listings Product feeds Promotions and sales campaigns Improving online conversion rates Email and SMS marketing Lead Generation & CRM Develop strategies for generating new customer leads Create landing pages and lead funnels Email marketing Marketing automation CRM integration Lead tracking and follow-up systems AI & Marketing Automation Use AI tools to improve marketing efficiency AI-assisted content creation Marketing automation Automated lead follow-up Workflow automation Research and implement new marketing technologies Skills We Are Looking For Experience in some or all of the following is preferred: Digital Marketing • Facebook Ads • Meta Ads • Social Media Marketing • WordPress • WooCommerce • SEO • Local SEO • Google Ads • PPC • Google Analytics • Google Search Console • Google Business Profile • Content Marketing • E-Commerce • Email Marketing • Lead Generation • CRM • Marketing Automation • Graphic Design • Photography • Video Marketing • YouTube • TikTok • Instagram • Facebook Marketplace • AI Marketing Tools Who We Are Looking For We are looking for someone who: Is creative and willing to bring new ideas to the table Can work independently and take ownership of projects Understands how marketing connects to leads, sales, and revenue Is comfortable working on multiple brands, products, or businesses Can identify opportunities instead of simply waiting for assignments Is organized and able to manage multiple projects Enjoys learning new software, technology, and AI tools Can help us build better marketing processes and systems Is willing to work with our existing team and help expand our marketing capabilities Most Important You do not need experience in every area listed above. We are looking for someone with a strong marketing background who can bring value in several of these areas and is willing to continue learning and expanding their skills. If you have experience in digital marketing, website development, SEO, social media, e-commerce, paid advertising, content creation, or marketing automation, we would like to hear from you.
09/26/2026
Full time
Job Description Job Description We are looking for someone to Work Onsite, Maysville KY Marketing Specialist / Digital Marketing & Website Coordinator We are looking for a creative, motivated, and experienced marketing professional to help grow and support our marketing department. This position is ideal for someone with a broad marketing skill set who enjoys working on a variety of projects. We are interested in candidates who have experience in some or all of the areas below. You do not need to be an expert in every category. Areas of Responsibility Digital Marketing Develop and manage digital marketing campaigns Help generate leads, website traffic, and sales Track marketing performance and identify opportunities for improvement Facebook & Meta Marketing Facebook advertising and boosted campaigns Facebook Marketplace Facebook Groups Meta Ads Manager Audience targeting and retargeting Lead-generation campaigns Facebook and Instagram content Social Media Marketing Facebook Instagram YouTube TikTok LinkedIn Create and schedule posts Develop social media campaigns Increase followers, engagement, and brand awareness Website Development & Management WordPress website building and maintenance WooCommerce Landing pages Product pages Website updates and improvements Website speed and user-experience improvements Conversion optimization SEO - Search Engine Optimization On-page SEO Local SEO Keyword research Google search rankings Product and category page optimization Content optimization Link-building strategies Technical SEO Google Search Console Google Marketing Google Ads / PPC Google Shopping Google Business Profile Google Analytics Google Search Console Conversion tracking Remarketing campaigns Content Creation Product photography Short-form video Marketing videos Website content Blog posts Product descriptions Email campaigns Promotional materials Basic graphic design E-Commerce Marketing Online product listings WooCommerce Marketplace listings Product feeds Promotions and sales campaigns Improving online conversion rates Email and SMS marketing Lead Generation & CRM Develop strategies for generating new customer leads Create landing pages and lead funnels Email marketing Marketing automation CRM integration Lead tracking and follow-up systems AI & Marketing Automation Use AI tools to improve marketing efficiency AI-assisted content creation Marketing automation Automated lead follow-up Workflow automation Research and implement new marketing technologies Skills We Are Looking For Experience in some or all of the following is preferred: Digital Marketing • Facebook Ads • Meta Ads • Social Media Marketing • WordPress • WooCommerce • SEO • Local SEO • Google Ads • PPC • Google Analytics • Google Search Console • Google Business Profile • Content Marketing • E-Commerce • Email Marketing • Lead Generation • CRM • Marketing Automation • Graphic Design • Photography • Video Marketing • YouTube • TikTok • Instagram • Facebook Marketplace • AI Marketing Tools Who We Are Looking For We are looking for someone who: Is creative and willing to bring new ideas to the table Can work independently and take ownership of projects Understands how marketing connects to leads, sales, and revenue Is comfortable working on multiple brands, products, or businesses Can identify opportunities instead of simply waiting for assignments Is organized and able to manage multiple projects Enjoys learning new software, technology, and AI tools Can help us build better marketing processes and systems Is willing to work with our existing team and help expand our marketing capabilities Most Important You do not need experience in every area listed above. We are looking for someone with a strong marketing background who can bring value in several of these areas and is willing to continue learning and expanding their skills. If you have experience in digital marketing, website development, SEO, social media, e-commerce, paid advertising, content creation, or marketing automation, we would like to hear from you.
Digital Strategy Specialist
Celtic Chicago Inc Park Ridge, Illinois
Job Description Job Description The Digital Strategy Specialist combines strategic thinking with hands-on execution across SEO, website management, content strategy, and email marketing. This role works closely with leadership and cross-functional teams to develop and support digital initiatives, bringing structure to complex challenges while building expertise and judgment over time. This role contributes to organic performance and user experience by conducting keyword and competitive analysis, developing SEO-informed website strategies, and translating insights into actionable direction for content teams, designers, developers, and clients. The Digital Strategy Specialist works at the connective tissue between discovery, strategy, and execution, learning to move between technical analysis and strategic storytelling. Essential Duties & Responsibilities Conduct SEO and digital research to support strategy development Perform keyword research, search intent analysis, and competitive audits using industry tools to identify digital opportunities. Synthesize research findings, analytics data, and stakeholder input into clear strategic recommendations with guidance from leadership. Support technical SEO audits and analysis to identify performance gaps and inform strategic recommendations. Participate in discovery discussions with clients and internal teams to understand business objectives, user behavior, and competitive positioning. Support website strategy and optimization efforts Support development of site maps and information architectures based on keyword research, user behavior and business objectives. Review website designs and structures against strategy, documenting SEO and user experience recommendations for stakeholder alignment. Identify and communicate content optimization opportunities across existing websites, including reorganization, updates, and content gaps. Work collaboratively with development and design teams to support implementation of strategic recommendations. Support digital projects and initiatives Contribute to strategy workstreams and projects, supporting planning, organization, and execution with leadership guidance. Create SEO-focused content briefs, optimization roadmaps, and site map documentation that help teams and clients understand strategy and priorities. Monitor project performance and flag issues, gaps, or decisions needed for leadership review and direction. Support healthy engagement delivery through organized work, clear communication, and collaboration across teams. Develop proficiency with digital tools and platforms Build working knowledge of SEO tools (SEMrush, Ahrefs, Google Search Console, Analytics) to conduct analysis and support research. Learn to use CMS platforms and email marketing systems, supporting implementation and best practice adherence. Develop judgment about which tools and frameworks to apply in different situations; ask for guidance when uncertain. Stay current with industry changes, algorithm updates, and emerging trends; bring insights back to the team. Collaborate and communicate effectively with clients and teams Build working relationships with clients through responsiveness, preparation, and clear communication of findings and recommendations. Participate in client conversations and presentations; support leadership in communicating strategy, managing expectations, and moving work forward. Collaborate with content teams, design, development, and other partners to support execution and problem-solving. Bring forward ideas, observations, and insights that strengthen the digital practice; actively seek feedback and build expertise over time. Qualifications Bachelor's degree in marketing, communications, business, or related field; or equivalent professional experience. 1-2 years of professional experience in SEO, digital marketing, website management, or a digital agency environment. Growing expertise in SEO strategy, keyword research, on-page optimization, and technical SEO fundamentals. Familiarity with one or more SEO and analytics platforms such as SEMrush, Screaming Frog, Ahrefs, Google Search Console or Google Analytics, with an aptitude for quickly learning new tools and platforms. Experience with or familiarity with email marketing systems (HubSpot) and strategy. Strong writing, presentation, and communication skills; ability to explain digital concepts clearly. Stay current on evolving search behavior, including AI-driven search, generative search experiences, algorithm changes and emerging digital discovery trends. Comfort with learning across different clients, categories, and challenges. Demonstrated ability to manage multiple priorities, meet deadlines, and collaborate effectively across disciplines. Willingness to ask for guidance, seek feedback, and actively build expertise and strategic depth over time. Knowledge of HTML/CSS fundamentals and digital analytics (preferred). Relevant certification (Google Analytics, SEMrush Academy, HubSpot SEO Certification) or willingness to pursue.
09/26/2026
Full time
Job Description Job Description The Digital Strategy Specialist combines strategic thinking with hands-on execution across SEO, website management, content strategy, and email marketing. This role works closely with leadership and cross-functional teams to develop and support digital initiatives, bringing structure to complex challenges while building expertise and judgment over time. This role contributes to organic performance and user experience by conducting keyword and competitive analysis, developing SEO-informed website strategies, and translating insights into actionable direction for content teams, designers, developers, and clients. The Digital Strategy Specialist works at the connective tissue between discovery, strategy, and execution, learning to move between technical analysis and strategic storytelling. Essential Duties & Responsibilities Conduct SEO and digital research to support strategy development Perform keyword research, search intent analysis, and competitive audits using industry tools to identify digital opportunities. Synthesize research findings, analytics data, and stakeholder input into clear strategic recommendations with guidance from leadership. Support technical SEO audits and analysis to identify performance gaps and inform strategic recommendations. Participate in discovery discussions with clients and internal teams to understand business objectives, user behavior, and competitive positioning. Support website strategy and optimization efforts Support development of site maps and information architectures based on keyword research, user behavior and business objectives. Review website designs and structures against strategy, documenting SEO and user experience recommendations for stakeholder alignment. Identify and communicate content optimization opportunities across existing websites, including reorganization, updates, and content gaps. Work collaboratively with development and design teams to support implementation of strategic recommendations. Support digital projects and initiatives Contribute to strategy workstreams and projects, supporting planning, organization, and execution with leadership guidance. Create SEO-focused content briefs, optimization roadmaps, and site map documentation that help teams and clients understand strategy and priorities. Monitor project performance and flag issues, gaps, or decisions needed for leadership review and direction. Support healthy engagement delivery through organized work, clear communication, and collaboration across teams. Develop proficiency with digital tools and platforms Build working knowledge of SEO tools (SEMrush, Ahrefs, Google Search Console, Analytics) to conduct analysis and support research. Learn to use CMS platforms and email marketing systems, supporting implementation and best practice adherence. Develop judgment about which tools and frameworks to apply in different situations; ask for guidance when uncertain. Stay current with industry changes, algorithm updates, and emerging trends; bring insights back to the team. Collaborate and communicate effectively with clients and teams Build working relationships with clients through responsiveness, preparation, and clear communication of findings and recommendations. Participate in client conversations and presentations; support leadership in communicating strategy, managing expectations, and moving work forward. Collaborate with content teams, design, development, and other partners to support execution and problem-solving. Bring forward ideas, observations, and insights that strengthen the digital practice; actively seek feedback and build expertise over time. Qualifications Bachelor's degree in marketing, communications, business, or related field; or equivalent professional experience. 1-2 years of professional experience in SEO, digital marketing, website management, or a digital agency environment. Growing expertise in SEO strategy, keyword research, on-page optimization, and technical SEO fundamentals. Familiarity with one or more SEO and analytics platforms such as SEMrush, Screaming Frog, Ahrefs, Google Search Console or Google Analytics, with an aptitude for quickly learning new tools and platforms. Experience with or familiarity with email marketing systems (HubSpot) and strategy. Strong writing, presentation, and communication skills; ability to explain digital concepts clearly. Stay current on evolving search behavior, including AI-driven search, generative search experiences, algorithm changes and emerging digital discovery trends. Comfort with learning across different clients, categories, and challenges. Demonstrated ability to manage multiple priorities, meet deadlines, and collaborate effectively across disciplines. Willingness to ask for guidance, seek feedback, and actively build expertise and strategic depth over time. Knowledge of HTML/CSS fundamentals and digital analytics (preferred). Relevant certification (Google Analytics, SEMrush Academy, HubSpot SEO Certification) or willingness to pursue.
CRO Specialist
TRC Talent Solutions Atlanta, Georgia
Job Description Job Description Client Overview Our client is a recognized leader in supply chain and enterprise software solutions, helping organizations optimize complex operations through innovative technology platforms. This opportunity offers the chance to directly influence digital engagement strategies for a global B2B software organization by improving high-value customer journeys and conversion performance. Overview The Contractor Conversion Rate Optimization (CRO) Strategist will be responsible for improving the effectiveness of key digital experiences across the organization's web properties. This role helps drive qualified lead generation by analyzing user behavior, identifying conversion barriers, and implementing data-driven optimization strategies that improve engagement and pipeline outcomes. Summary We are seeking an experienced CRO Strategist with a strong background in B2B SaaS and enterprise software marketing. The ideal candidate will possess expertise in conversion optimization, experimentation, analytics, and buyer journey analysis. Success in this role requires a data-driven professional who can translate user insights into measurable improvements in demo requests, content downloads, event registrations, and marketing-generated pipeline opportunities. Responsibilities Analyze buyer journeys and conversion funnels across enterprise website experiences to identify friction points and drop-off areas. Map user behavior across multiple buyer personas, including business and technical decision-makers. Develop and execute A/B tests and multivariate experiments to improve conversion rates and user engagement. Optimize landing pages, solution pages, resource centers, and other high-value digital experiences. Improve enterprise lead capture forms and conversion paths while maintaining lead quality standards. Develop testing hypotheses based on quantitative and qualitative user data. Utilize analytics platforms, session recordings, click maps, and behavioral insights to support experimentation strategies. Measure and report on experiment performance, conversion improvements, and business impact. Partner with Product Marketing, Brand, Content, SEO, and Web Development teams to implement optimization initiatives. Support optimization efforts within an enterprise Optimizely Digital Experience Platform (DXP) environment. Track and evaluate the downstream impact of optimization efforts on lead quality, opportunity creation, and pipeline generation. Present findings, recommendations, and performance results to stakeholders and business leaders. Qualifications Bachelor's degree in Marketing, Business, Analytics, Communications, Digital Marketing, or a related field preferred. 5+ years of experience in Conversion Rate Optimization (CRO), Growth Marketing, Digital Marketing, or related disciplines. Proven experience within B2B SaaS, enterprise software, or technology-focused organizations. Advanced experience with web analytics platforms, including Google Analytics 4 (GA4) or comparable solutions. Hands-on experience designing, executing, and analyzing A/B tests and multivariate experiments using Optimizely or similar enterprise testing platforms. Strong understanding of buyer journey mapping, funnel analysis, and user behavior optimization. Experience leveraging heatmaps, session recordings, clickstream analysis, and behavioral analytics tools. Familiarity with CRM and marketing automation platforms such as Salesforce, Marketo, HubSpot, or similar systems. Demonstrated success improving lead-to-opportunity conversion rates, lead generation performance, or marketing-generated pipeline. Strong analytical, reporting, and data interpretation skills. Experience collaborating with cross-functional teams including Marketing, Product, Development, SEO, and Content. Excellent communication, presentation, and stakeholder management skills. Experience working within enterprise website environments and digital experience platforms preferred. Knowledge of statistical testing methodologies and experimentation best practices preferred. Ability to work effectively in a fully remote contract environment. No travel requirements specified. TRC Talent Solutions is proud to be an Equal Opportunity Employer (EOE). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law. At TRC, we take pride in fulfilling our opportunity to add value to our client's business as their staffing partner while connecting talented professionals with opportunities to grow their careers.
09/26/2026
Full time
Job Description Job Description Client Overview Our client is a recognized leader in supply chain and enterprise software solutions, helping organizations optimize complex operations through innovative technology platforms. This opportunity offers the chance to directly influence digital engagement strategies for a global B2B software organization by improving high-value customer journeys and conversion performance. Overview The Contractor Conversion Rate Optimization (CRO) Strategist will be responsible for improving the effectiveness of key digital experiences across the organization's web properties. This role helps drive qualified lead generation by analyzing user behavior, identifying conversion barriers, and implementing data-driven optimization strategies that improve engagement and pipeline outcomes. Summary We are seeking an experienced CRO Strategist with a strong background in B2B SaaS and enterprise software marketing. The ideal candidate will possess expertise in conversion optimization, experimentation, analytics, and buyer journey analysis. Success in this role requires a data-driven professional who can translate user insights into measurable improvements in demo requests, content downloads, event registrations, and marketing-generated pipeline opportunities. Responsibilities Analyze buyer journeys and conversion funnels across enterprise website experiences to identify friction points and drop-off areas. Map user behavior across multiple buyer personas, including business and technical decision-makers. Develop and execute A/B tests and multivariate experiments to improve conversion rates and user engagement. Optimize landing pages, solution pages, resource centers, and other high-value digital experiences. Improve enterprise lead capture forms and conversion paths while maintaining lead quality standards. Develop testing hypotheses based on quantitative and qualitative user data. Utilize analytics platforms, session recordings, click maps, and behavioral insights to support experimentation strategies. Measure and report on experiment performance, conversion improvements, and business impact. Partner with Product Marketing, Brand, Content, SEO, and Web Development teams to implement optimization initiatives. Support optimization efforts within an enterprise Optimizely Digital Experience Platform (DXP) environment. Track and evaluate the downstream impact of optimization efforts on lead quality, opportunity creation, and pipeline generation. Present findings, recommendations, and performance results to stakeholders and business leaders. Qualifications Bachelor's degree in Marketing, Business, Analytics, Communications, Digital Marketing, or a related field preferred. 5+ years of experience in Conversion Rate Optimization (CRO), Growth Marketing, Digital Marketing, or related disciplines. Proven experience within B2B SaaS, enterprise software, or technology-focused organizations. Advanced experience with web analytics platforms, including Google Analytics 4 (GA4) or comparable solutions. Hands-on experience designing, executing, and analyzing A/B tests and multivariate experiments using Optimizely or similar enterprise testing platforms. Strong understanding of buyer journey mapping, funnel analysis, and user behavior optimization. Experience leveraging heatmaps, session recordings, clickstream analysis, and behavioral analytics tools. Familiarity with CRM and marketing automation platforms such as Salesforce, Marketo, HubSpot, or similar systems. Demonstrated success improving lead-to-opportunity conversion rates, lead generation performance, or marketing-generated pipeline. Strong analytical, reporting, and data interpretation skills. Experience collaborating with cross-functional teams including Marketing, Product, Development, SEO, and Content. Excellent communication, presentation, and stakeholder management skills. Experience working within enterprise website environments and digital experience platforms preferred. Knowledge of statistical testing methodologies and experimentation best practices preferred. Ability to work effectively in a fully remote contract environment. No travel requirements specified. TRC Talent Solutions is proud to be an Equal Opportunity Employer (EOE). All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status, sexual orientation, gender identity or expression, marital status, genetic information, or any other characteristic protected by law. At TRC, we take pride in fulfilling our opportunity to add value to our client's business as their staffing partner while connecting talented professionals with opportunities to grow their careers.
Digital Specialist I-LRLGJP-New York, NY 10001
IntelliPro Group Inc. New York, New York
Job Description Job Description Job Title: Digital Specialist I (Global E-Commerce Content + SEO Coordinator) Location: New York, NY 10001 (Hybrid) Duration: Through September 2026 (5+ Months) Pay Rate: $30-38/hour Job Description: We are seeking a highly organized and proactive Global E-Commerce Content + SEO Coordinator to support the Global Digital Team. This role plays a key part in bridging creative development and market execution by managing digital content workflows, SEO initiatives, and e-commerce campaign launches. The ideal candidate thrives in a fast-paced environment and has a strong understanding of the digital asset lifecycle-from initial briefing and content creation to SEO optimization and final platform execution. Responsibilities: Manage and maintain the Master Asset List (MAL) for campaign assets Coordinate timelines and deliverables using project management tools (e.g., Wrike) Support global campaign launches through E-Commerce Launch materials and documentation Oversee photoshoot logistics including product inventory and tracking Assist in SEO content creation and blog management using AI tools Support quarterly SEO content strategy to drive organic traffic Upload and organize assets within Digital Asset Management (DAM) systems Collaborate with Tech teams to ensure proper site merchandising and execution Perform QA, proofreading, and ensure high-quality digital content delivery Track global market adoption and content performance Conduct site audits to ensure brand consistency and compliance Requirements: 1-3 years of experience in digital content coordination, e-commerce, or project management Bachelor's degree required Proficiency in Microsoft Office (Excel, PowerPoint) Experience with tools like Wrike, Figma, DAM, or CMS platforms is a plus Strong written and verbal communication skills Detail-oriented with the ability to manage multiple projects simultaneously About Us: Founded in 2009, IntelliPro is a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. We continue leading global talent solutions with a dynamic presence in over 160 countries, including the USA, China, Canada, Singapore, Japan, Philippines, UK, India, Netherlands, and the EU. IntelliPro, a global leader connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility. Apply Now: Powered by JazzHR YBUoiDqaRa
09/26/2026
Full time
Job Description Job Description Job Title: Digital Specialist I (Global E-Commerce Content + SEO Coordinator) Location: New York, NY 10001 (Hybrid) Duration: Through September 2026 (5+ Months) Pay Rate: $30-38/hour Job Description: We are seeking a highly organized and proactive Global E-Commerce Content + SEO Coordinator to support the Global Digital Team. This role plays a key part in bridging creative development and market execution by managing digital content workflows, SEO initiatives, and e-commerce campaign launches. The ideal candidate thrives in a fast-paced environment and has a strong understanding of the digital asset lifecycle-from initial briefing and content creation to SEO optimization and final platform execution. Responsibilities: Manage and maintain the Master Asset List (MAL) for campaign assets Coordinate timelines and deliverables using project management tools (e.g., Wrike) Support global campaign launches through E-Commerce Launch materials and documentation Oversee photoshoot logistics including product inventory and tracking Assist in SEO content creation and blog management using AI tools Support quarterly SEO content strategy to drive organic traffic Upload and organize assets within Digital Asset Management (DAM) systems Collaborate with Tech teams to ensure proper site merchandising and execution Perform QA, proofreading, and ensure high-quality digital content delivery Track global market adoption and content performance Conduct site audits to ensure brand consistency and compliance Requirements: 1-3 years of experience in digital content coordination, e-commerce, or project management Bachelor's degree required Proficiency in Microsoft Office (Excel, PowerPoint) Experience with tools like Wrike, Figma, DAM, or CMS platforms is a plus Strong written and verbal communication skills Detail-oriented with the ability to manage multiple projects simultaneously About Us: Founded in 2009, IntelliPro is a global leader in talent acquisition and HR solutions. Our commitment to delivering unparalleled service to clients, fostering employee growth, and building enduring partnerships sets us apart. We continue leading global talent solutions with a dynamic presence in over 160 countries, including the USA, China, Canada, Singapore, Japan, Philippines, UK, India, Netherlands, and the EU. IntelliPro, a global leader connecting individuals with rewarding employment opportunities, is dedicated to understanding your career aspirations. As an Equal Opportunity Employer, IntelliPro values diversity and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, disability, or any other legally protected group status. Moreover, our Inclusivity Commitment emphasizes embracing candidates of all abilities and ensures that our hiring and interview processes accommodate the needs of all applicants. Learn more about our commitment to diversity and inclusivity at Compensation: The pay offered to a successful candidate will be determined by various factors, including education, work experience, location, job responsibilities, certifications, and more. Additionally, IntelliPro provides a comprehensive benefits package, all subject to eligibility. Apply Now: Powered by JazzHR YBUoiDqaRa
Digital Marketing & Website Specialist
Weiss Technik North America, Inc. Cincinnati, Ohio
Job Description Job Description Weiss Technik North America is the world's largest manufacturer of environmental test chambers focused on technology and innovation. We serve the market with three product brands: Weiss Technik, Cincinnati Sub-Zero (CSZ), and Dynavac. Weiss Technik is part of the Schunk Group, a globally active technology group with over 10,000 employees across 26 countries. If you want to be part of an organization that helps companies test next-generation technologies, improving the safety and reliability of the products we count on every day, then this is the place for you. Be part of a global, growing company, join our valued team, develop your talents, and make a difference every day. The Digital Marketing Specialist owns the strategy, execution, and optimization of the company's digital presence. This role blends web design, UX leadership, SEO, generative engine optimization, answer engine optimization, and marketing automation with hands-on management of multiple CMS platforms, including WordPress and DNN. The ideal candidate is a hybrid marketer-technologist who can build, optimize, and scale digital experiences that drive measurable growth across both traditional search engines and emerging AI-driven discovery Authority Statement The Job Title listed empowers the Incumbent with the authority to execute all duties and responsibilities listed below. In the event of a conflict of authority, the Incumbent shall elevate to direct supervisor for resolution. Duties and Responsibilities Website & UX Management Direct the design, development, and ongoing optimization of all company websites to ensure a high-performance, secure, and brand-consistent digital experience Own end-to-end website UX, including navigation, mobile responsiveness, content structure, and user interaction Perform regular website audits to identify UX issues, broken links, and performance optimization opportunities Content & CMS Management Manage day-to-day CMS operations across platforms (e.g., WordPress, DNN), including content creation, updates, and page development Create, publish, and continuously refresh website content ensuring SEO best practices, and content that drives engagement and conversions. Search Optimization (SEO, GEO, AEO) Develop and execute SEO initiatives, including technical audits, keyword mapping, on-page optimization, schema markup, and backlink strategy Execute on-page SEO best practices including meta tags, headers, internal linking, and content alignment to search intent Conduct ongoing technical audits (crawl analysis, indexing, site health) and implement improvements Create and execute Generative Engine Optimization (GEO) strategies to increase visibility across AI-driven platforms (e.g., ChatGPT, Gemini, Perplexity) Implement Answer Engine Optimization (AEO) strategies to capture featured snippets, direct answers, and AI-generated summaries. Lead and build HubSpot marketing automation, using sophisticated workflows, lead scoring models, and segmented nurture programs. Collaborate with agency partners to manage and refine paid and organic campaigns, ensuring maximum ROI and conversion efficiency. Partner cross-functionally with Content, Product, and Sales teams to align digital campaign messaging with broader business objectives. Track and analyze digital performance data and translate insights into actionable recommendations using analytics platforms and KPI reporting. Qualifications Bachelor's degree in Marketing, Communications, Computer Science, or a related field, with 3-5+ years of hands-on experience in digital marketing. Exceptional written and verbal communication skills, with experience creating high quality web content and collaborating effectively with cross functional teams and external partners. Demonstrated success managing websites and driving conversion growth through technical SEO, schema markup, and emerging practices in Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). Proficient with CMS platforms, including WordPress and DNN (DotNetNuke), with the ability to troubleshoot, update, and optimize site performance. HubSpot expertise, with hands on experience building complex workflows, optimizing lead scoring models. Strong working knowledge of HTML/CSS, mobile responsive design, and analytics platforms, including Google Analytics 4 (GA4), Google Search Console, and leading SEO/SEM/AI tracking tools. Proven ability to leverage AI driven tools (e.g., ChatGPT, Gemini, Perplexity) for content optimization, insights generation, and performance analysis. Working Conditions Mostly stationary work with occasional movement throughout facilities to access files, chambers, office machinery, etc. Frequently lifting and carrying up to 10 lbs. and occasionally lifting up to 50 lbs. Use of hands to hold, lift and handle materials. Occasional climbing, bending and squatting. Direct Reports: No FLSA: Exempt or Non-exempt Exempt/Full Time/40 hours a week
09/26/2026
Full time
Job Description Job Description Weiss Technik North America is the world's largest manufacturer of environmental test chambers focused on technology and innovation. We serve the market with three product brands: Weiss Technik, Cincinnati Sub-Zero (CSZ), and Dynavac. Weiss Technik is part of the Schunk Group, a globally active technology group with over 10,000 employees across 26 countries. If you want to be part of an organization that helps companies test next-generation technologies, improving the safety and reliability of the products we count on every day, then this is the place for you. Be part of a global, growing company, join our valued team, develop your talents, and make a difference every day. The Digital Marketing Specialist owns the strategy, execution, and optimization of the company's digital presence. This role blends web design, UX leadership, SEO, generative engine optimization, answer engine optimization, and marketing automation with hands-on management of multiple CMS platforms, including WordPress and DNN. The ideal candidate is a hybrid marketer-technologist who can build, optimize, and scale digital experiences that drive measurable growth across both traditional search engines and emerging AI-driven discovery Authority Statement The Job Title listed empowers the Incumbent with the authority to execute all duties and responsibilities listed below. In the event of a conflict of authority, the Incumbent shall elevate to direct supervisor for resolution. Duties and Responsibilities Website & UX Management Direct the design, development, and ongoing optimization of all company websites to ensure a high-performance, secure, and brand-consistent digital experience Own end-to-end website UX, including navigation, mobile responsiveness, content structure, and user interaction Perform regular website audits to identify UX issues, broken links, and performance optimization opportunities Content & CMS Management Manage day-to-day CMS operations across platforms (e.g., WordPress, DNN), including content creation, updates, and page development Create, publish, and continuously refresh website content ensuring SEO best practices, and content that drives engagement and conversions. Search Optimization (SEO, GEO, AEO) Develop and execute SEO initiatives, including technical audits, keyword mapping, on-page optimization, schema markup, and backlink strategy Execute on-page SEO best practices including meta tags, headers, internal linking, and content alignment to search intent Conduct ongoing technical audits (crawl analysis, indexing, site health) and implement improvements Create and execute Generative Engine Optimization (GEO) strategies to increase visibility across AI-driven platforms (e.g., ChatGPT, Gemini, Perplexity) Implement Answer Engine Optimization (AEO) strategies to capture featured snippets, direct answers, and AI-generated summaries. Lead and build HubSpot marketing automation, using sophisticated workflows, lead scoring models, and segmented nurture programs. Collaborate with agency partners to manage and refine paid and organic campaigns, ensuring maximum ROI and conversion efficiency. Partner cross-functionally with Content, Product, and Sales teams to align digital campaign messaging with broader business objectives. Track and analyze digital performance data and translate insights into actionable recommendations using analytics platforms and KPI reporting. Qualifications Bachelor's degree in Marketing, Communications, Computer Science, or a related field, with 3-5+ years of hands-on experience in digital marketing. Exceptional written and verbal communication skills, with experience creating high quality web content and collaborating effectively with cross functional teams and external partners. Demonstrated success managing websites and driving conversion growth through technical SEO, schema markup, and emerging practices in Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO). Proficient with CMS platforms, including WordPress and DNN (DotNetNuke), with the ability to troubleshoot, update, and optimize site performance. HubSpot expertise, with hands on experience building complex workflows, optimizing lead scoring models. Strong working knowledge of HTML/CSS, mobile responsive design, and analytics platforms, including Google Analytics 4 (GA4), Google Search Console, and leading SEO/SEM/AI tracking tools. Proven ability to leverage AI driven tools (e.g., ChatGPT, Gemini, Perplexity) for content optimization, insights generation, and performance analysis. Working Conditions Mostly stationary work with occasional movement throughout facilities to access files, chambers, office machinery, etc. Frequently lifting and carrying up to 10 lbs. and occasionally lifting up to 50 lbs. Use of hands to hold, lift and handle materials. Occasional climbing, bending and squatting. Direct Reports: No FLSA: Exempt or Non-exempt Exempt/Full Time/40 hours a week
Digital Engagement Specialist
BOYS & GIRLS CLUBS OF TAMPA BAY INC Tampa, Florida
Job Description Job Description POSITION TITLE: Digital Engagement Specialist DEPARTMENT: Marketing & Communications REPORTS TO: Chief Marketing Officer SALARY/FLSA STATUS: Exempt/Full Time ORGANIZATION MISSION: The mission of Boys & Girls Clubs of Greater Tampa Bay is to prepare youth and young adults to be future-ready by providing life-changing programs, real-life experiences, and clear pathways to succeed in the classroom, the workplace and life. POSITION SUMMARY: The Digital Engagement Specialist is a digital strategist responsible for growing awareness, engagement, and community connection across all digital platforms for Boys & Girls Clubs of Greater Tampa Bay. This role goes far beyond posting and scheduling content. It requires a tech- and trend-savvy strategist who understands how social media integrates with paid digital advertising, analytics, SEO, and broader brand campaigns to drive measurable results. The ideal candidate is both creative and analytical. Someone who thrives in dashboards as much as content creation, understands the mechanics behind digital growth, and sees social platforms as tools to advance mission impact, fundraising, recruitment, and brand visibility. JOB RESPONSIBILITIES: Digital Strategy & Platform Growth Develop and execute a comprehensive, data-informed social media and digital engagement strategy aligned with organizational priorities and campaigns. Identify growth opportunities across platforms (Instagram, Facebook, LinkedIn, YouTube, and emerging platforms). Monitor digital trends, algorithm updates, and platform changes to proactively evolve strategy. Build systems that increase follower growth, engagement rates, and audience retention. Content & Community Engagement Create, schedule, and manage high-performing content across platforms, ensuring alignment with brand voice and campaign messaging in collaboration with Sr. Director of Communications. Actively manage daily engagement (comments, DMs, community responses) building authentic two-way dialogue. Identify opportunities to connect community partners, donors, alumni, parents, and youth through strategic tagging and collaborative content. Elevate user-generated content and amplify community voices. Capture real-time content at events and Club sites as needed. Paid Digital Advertising & Performance Marketing Manage and optimize paid digital campaigns across Meta, LinkedIn, Google Ads, and YouTube. Develop audience segmentation strategies to support fundraising, recruitment, and awareness campaigns. Monitor cost-per-click, cost-per-lead, and conversions. Collaborate with Development and MarComm leadership to align paid efforts with campaign goals. Analytics & Reporting Own digital performance dashboards and provide monthly insights on: Engagement rates Reach & impressions Conversion metrics Click-through rates Audience growth Ad performance Translate data into actionable recommendations. Continuously test, iterate, and optimize content and ad strategies. Identify ROI trends and recommend strategic pivots when needed. Cross-Functional Collaboration Partner with the Senior Director of Communications and Creative Director to align digital storytelling with campaign objectives. Support fundraising campaigns with digitally integrated messaging. Collaborate with HR and Operations to support recruitment marketing and employer branding. Serve as the department's go-to resource for digital best practices. Innovation & Continuous Improvement Pilot emerging tools, AI platforms, and digital engagement technologies. Explore influencer and ambassador partnerships. Evaluate website traffic patterns and SEO opportunities in partnership with leadership. Identify ways to strengthen digital conversion funnels. QUALIFICATIONS: Bachelor's degree in marketing, communications or something alike preferred. 2-4 years of progressive experience in social media, digital marketing, or performance marketing. Demonstrated experience managing paid digital advertising campaigns (Meta, Google Ads required; LinkedIn preferred). Strong analytical mindset with proficiency in Google Analytics, Meta Business Suite, Sprout Social, or similar platforms. Experience building engagement strategies beyond vanity metrics. Strong understanding of SEO fundamentals and digital conversion pathways. Skilled in Canva and/or Adobe Creative Suite. Exceptional written communication skills. Experience in nonprofit or mission-driven organizations preferred. Highly proactive, self-directed, and comfortable working in a fast-paced environment. TRAVEL: Travel may be required to multiple Club facilities throughout Hillsborough, Pasco, Hernando and Pinellas counties for training and/or other business purposes. PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit, stand, walk, kneel, stoop, and use a keyboard. The employee is occasionally required to bend and lift and/or move up to 30 lbs. WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The noise level in the work environment is usually moderate - high. Flexibility to working schedules may be required due to changing needs. DISCLAIMER: The information presented indicates the general nature and level of work expected of employees in this job classification. It is not designed to contain, nor to be interpreted as, a comprehensive inventory of all duties, responsibilities, qualifications, and objectives required of employees assigned to this job. Reasonable accommodation will be possible and based on an individual basis. EQUAL OPPORTUNITY EMPLOYER: Qualified applicants receive consideration for employment without discrimination because of race, color, gender, religion, national origin, ancestry, citizenship, disability, age, sexual orientation, or any other characteristic protected by law.
09/26/2026
Full time
Job Description Job Description POSITION TITLE: Digital Engagement Specialist DEPARTMENT: Marketing & Communications REPORTS TO: Chief Marketing Officer SALARY/FLSA STATUS: Exempt/Full Time ORGANIZATION MISSION: The mission of Boys & Girls Clubs of Greater Tampa Bay is to prepare youth and young adults to be future-ready by providing life-changing programs, real-life experiences, and clear pathways to succeed in the classroom, the workplace and life. POSITION SUMMARY: The Digital Engagement Specialist is a digital strategist responsible for growing awareness, engagement, and community connection across all digital platforms for Boys & Girls Clubs of Greater Tampa Bay. This role goes far beyond posting and scheduling content. It requires a tech- and trend-savvy strategist who understands how social media integrates with paid digital advertising, analytics, SEO, and broader brand campaigns to drive measurable results. The ideal candidate is both creative and analytical. Someone who thrives in dashboards as much as content creation, understands the mechanics behind digital growth, and sees social platforms as tools to advance mission impact, fundraising, recruitment, and brand visibility. JOB RESPONSIBILITIES: Digital Strategy & Platform Growth Develop and execute a comprehensive, data-informed social media and digital engagement strategy aligned with organizational priorities and campaigns. Identify growth opportunities across platforms (Instagram, Facebook, LinkedIn, YouTube, and emerging platforms). Monitor digital trends, algorithm updates, and platform changes to proactively evolve strategy. Build systems that increase follower growth, engagement rates, and audience retention. Content & Community Engagement Create, schedule, and manage high-performing content across platforms, ensuring alignment with brand voice and campaign messaging in collaboration with Sr. Director of Communications. Actively manage daily engagement (comments, DMs, community responses) building authentic two-way dialogue. Identify opportunities to connect community partners, donors, alumni, parents, and youth through strategic tagging and collaborative content. Elevate user-generated content and amplify community voices. Capture real-time content at events and Club sites as needed. Paid Digital Advertising & Performance Marketing Manage and optimize paid digital campaigns across Meta, LinkedIn, Google Ads, and YouTube. Develop audience segmentation strategies to support fundraising, recruitment, and awareness campaigns. Monitor cost-per-click, cost-per-lead, and conversions. Collaborate with Development and MarComm leadership to align paid efforts with campaign goals. Analytics & Reporting Own digital performance dashboards and provide monthly insights on: Engagement rates Reach & impressions Conversion metrics Click-through rates Audience growth Ad performance Translate data into actionable recommendations. Continuously test, iterate, and optimize content and ad strategies. Identify ROI trends and recommend strategic pivots when needed. Cross-Functional Collaboration Partner with the Senior Director of Communications and Creative Director to align digital storytelling with campaign objectives. Support fundraising campaigns with digitally integrated messaging. Collaborate with HR and Operations to support recruitment marketing and employer branding. Serve as the department's go-to resource for digital best practices. Innovation & Continuous Improvement Pilot emerging tools, AI platforms, and digital engagement technologies. Explore influencer and ambassador partnerships. Evaluate website traffic patterns and SEO opportunities in partnership with leadership. Identify ways to strengthen digital conversion funnels. QUALIFICATIONS: Bachelor's degree in marketing, communications or something alike preferred. 2-4 years of progressive experience in social media, digital marketing, or performance marketing. Demonstrated experience managing paid digital advertising campaigns (Meta, Google Ads required; LinkedIn preferred). Strong analytical mindset with proficiency in Google Analytics, Meta Business Suite, Sprout Social, or similar platforms. Experience building engagement strategies beyond vanity metrics. Strong understanding of SEO fundamentals and digital conversion pathways. Skilled in Canva and/or Adobe Creative Suite. Exceptional written communication skills. Experience in nonprofit or mission-driven organizations preferred. Highly proactive, self-directed, and comfortable working in a fast-paced environment. TRAVEL: Travel may be required to multiple Club facilities throughout Hillsborough, Pasco, Hernando and Pinellas counties for training and/or other business purposes. PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodation may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this job, the employee is regularly required to sit, stand, walk, kneel, stoop, and use a keyboard. The employee is occasionally required to bend and lift and/or move up to 30 lbs. WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. The noise level in the work environment is usually moderate - high. Flexibility to working schedules may be required due to changing needs. DISCLAIMER: The information presented indicates the general nature and level of work expected of employees in this job classification. It is not designed to contain, nor to be interpreted as, a comprehensive inventory of all duties, responsibilities, qualifications, and objectives required of employees assigned to this job. Reasonable accommodation will be possible and based on an individual basis. EQUAL OPPORTUNITY EMPLOYER: Qualified applicants receive consideration for employment without discrimination because of race, color, gender, religion, national origin, ancestry, citizenship, disability, age, sexual orientation, or any other characteristic protected by law.

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